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Andrew   Bartels

Andrew Bartels

Vice President, Principal Analyst Serving CIO Professionals

Andrew Bartels primarily contributes to Forrester's offerings for the CIO. As an analyst, he is a leading expert on tech market trends and sizing, cloud and smart computing technologies, tech budget benchmarks and processes, and tech's impact on business operations. He also researches the growing customization of tech systems for industry-specific solutions for utilities, energy, government, education, and professional services sectors. He is a thought leader in buy-side technologies and business networks. Andy has been with Forrester for 17 years, starting with Giga Information Group, which Forrester acquired in 2003.

Previous Work Experience

Andy has extensive experience in the technology market and in strategic planning, both as an analyst and a practitioner in the business world. Prior to joining Giga, Andy held a variety of vice president positions at American Express in the chairman's office, technologies, strategic planning, and re-engineering. Before joining American Express, Andy worked as an economist, writer, and editor for various organizations, including Shearson Lehman Brothers; the US House of Representatives' Committee on Banking, Finance, and Urban Affairs; and the Council on Wage and Price Stability in the Executive Office of the President.

Education

Andy earned a BA in philosophy from Haverford College and a PhD in history from Johns Hopkins University.

Andrew Bartels

Vice President, Principal Analyst Serving CIO Professionals

Andrew Bartels primarily contributes to Forrester's offerings for the CIO. As an analyst, he is a leading expert on tech market trends and sizing, cloud and smart computing technologies, tech budget benchmarks and processes, and tech's impact on business operations. He also researches the growing customization of tech systems for industry-specific solutions for utilities, energy, government, education, and professional services sectors. He is a thought leader in buy-side technologies and business networks. Andy has been with Forrester for 17 years, starting with Giga Information Group, which Forrester acquired in 2003.

Previous Work Experience

Andy has extensive experience in the technology market and in strategic planning, both as an analyst and a practitioner in the business world. Prior to joining Giga, Andy held a variety of vice president positions at American Express in the chairman's office, technologies, strategic planning, and re-engineering. Before joining American Express, Andy worked as an economist, writer, and editor for various organizations, including Shearson Lehman Brothers; the US House of Representatives' Committee on Banking, Finance, and Urban Affairs; and the Council on Wage and Price Stability in the Executive Office of the President.

Education

Andy earned a BA in philosophy from Haverford College and a PhD in history from Johns Hopkins University.

Andrew Bartels's Research

Most RecentMost Popular
  • For CIO Professionals

    REPORT: Australia Tech Market Outlook, 2020 To 2021

    The COVID-19 Recession Will Wipe Out Already Slowing Growth

    June 22, 2020 Sam Higgins, Andrew Bartels

    In mid-2019, CIOs prepared budgets and tech vendors set marketing plans for the future — but the COVID-19 pandemic has changed everything. Forecasting has become increasingly difficult, but scenario-based planning can reduce the ambiguity of market outlooks. Our forecast of the two most likely economic scenarios for the Australian tech market in 2020 and 2021 can help CIOs on both the demand and supply sides of the industry to optimize their budgets. Combine our forecast with a set of spending strategies that match your firm's situation to make the most of a difficult 24 months.

  • For CIO Professionals

    REPORT: Where To Adjust Tech Budgets In The Pandemic Recession

    Our Checklist For Where Companies With Different Degrees Of Stress Should Look For Tech Savings And Investment Opportunities

    May 19, 2020Andrew Bartels, Bobby Cameron

    Businesses around the world are facing the worst economic downturn since the Great Depression of the 1930s. CIOs and their business partners will be expected to make bigger cuts to tech budgets than they have ever faced in the past. But not all firms face the same dire prospects. While some will struggle for survival, others will face the challenge of cutting in some areas but preserving or expanding in others. And some will have the financial resources and/or increased demand to expand tech budgets. To help companies in each of these situations, Forrester analysts have identified strategies for where and how much to cut (or expand) every part of your tech budget.

  • For CIO Professionals

    REPORT: Supplier Value Management Software Supports Suppliers As Business Partners

    Our New Label For Buy-Side Apps Emphasizes Collaboration, Performance, Innovation, And Risk Management

    May 7, 2020Andrew Bartels, Duncan Jones

    Companies need software applications to manage their sourcing, contracting, purchasing, invoicing, and supplier management processes. To date, there has not been a standard label for these software apps that's analogous to the label of customer relationship management (CRM) for sales, marketing, and customer service apps. Forrester's new label for buy-side applications is supplier value management (SVM). This name recognizes that firms increasingly view suppliers as key partners that contribute as much to business success as employees — and particularly so in this time of pandemic and recession. "Supplier value management" acknowledges and reinforces the principle that suppliers are a critical source of business value and not just a category of business spending that needs to be reduced.

  • For CIO Professionals

    REPORT: US Tech Budget Outlooks In A COVID-19 Recession

    A Best-Case Scenario Of A 5% Drop In Tech Spending In 2020 And An Alternative Scenario With Declines Of 9% In 2020 And 5% In 2021

    April 9, 2020Andrew Bartels

    CIOs and tech vendors in the US are facing an uncertain and rapidly deteriorating economic outlook as a result of efforts to contain the COVID-19 virus and its life- and health-threatening impacts. As we struggle to assess the damage to the US and global tech markets from these events, we've developed three scenarios for the economic and tech market outlook and lay out two of them in this report. The more positive scenario would be a sharp but relatively short recession in the US, lasting into the summer. A more pessimistic but now more likely scenario has the pandemic and its negative economic impacts lasting into 2021. We are not ready to prepare a detailed forecast for a worst-case scenario.

  • For Sourcing & Vendor Management Professionals

    REPORT: How To Maximize Value From S2C Solutions

    Factors To Consider In Choosing And Implementing A Source-To-Contract Suite

    March 12, 2020Andrew Bartels

    In our recent Forrester Wave™ evaluation of source-to-contract (S2C) suites, we analyzed the 11 leading vendors. In this report, we provide guidance on the factors to consider in choosing and implementing an S2C suite. We identify the six sources of value from each module in an S2C suite and the issues and challenges that sourcing pros will face as their companies move through the six stages of implementation that correspond to these sources of value.

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