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Application Development & Delivery Professionals

Application Development & Delivery (AD&D) Professionals have to shift focus to provide systems of engagement and hyper-personalized, multichannel experiences that delight customers.

To succeed, you must execute on a business technology agenda focused on delivering superior customer experience to drive growth, improve software development to respond more quickly to customer needs, and leverage data effectively for decision-making.

Who this role is for:

Vice President of Application Development
PMO Director
Vice President, Project Management Office
Vice President of Engineering

Vice President and Group Director Sharyn Leaver (01:17)

Challenges facing today's Application Development & Delivery Professionals:

Build and run new systems of engagement with deep customer insights.

Google-ize Your Site-Search Experience

Support their company's digital strategy with the right technologies.

The Digital Experience Delivery Playbook For 2016

Create and deliver mobile apps for customer engagement.

The Forrester Wave™: Mobile Infrastructure Services, Q3 2015

The Mobile App Development Playbook

Deliver apps that leverage more data and better analytics for decision-makers.

Business Intelligence In The Not-Too-Distant Future — More Automated, Pervasive, Actionable

The Business Intelligence Playbook For 2016

Application Development & Delivery Blog

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Latest Research For This Role

Report: The Forrester Wave™: Mobile Low-Code Development Platforms, Q1 2017

The 11 Providers That Matter Most And How They Stack Up

March 27, 2017 | Jeffrey S. Hammond

In our 24-criteria evaluation of mobile low-code development platforms, we identified the 11 most significant vendors — Alpha Software, Appian, Capriza, i-exceed, K2, Kony, Magic Software, Mendix,...

Report: The Forrester Wave™: Mobile Enterprise Application Services Providers, Q1 2017

Leading Providers Blend Design, Tech, And Business For Transformational Mobile Enterprise Apps

March 22, 2017 | Jeffrey S. Hammond

Mobile enterprise apps for employees and partners tend to get less attention than customer-facing ones, but they are critical to a digital enterprise. Application development and delivery (AD&D) pros...

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Analysts Serving This Role

  • Jeffrey Hammond

    Jeffrey Hammond

    Mobile Application Development, Architecture & Technology Strategy...

  • John Bruno

    John Bruno

    Customer Relationship Management (CRM), Business Process Modeling...

  • Michael Facemire

    Michael Facemire

    Enterprise Mobile Devices, Mobile Application Development...

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Upcoming Events For This Role

Forum: Digital Transformation 2017

May 9, 2017 - May 10, 2017

Webinar: Five Ways To Cut The Risk Of Going "All In" With Salesforce

April 7, 2017

Webinar: Best Practices: Oracle Negotiations

April 13, 2017

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