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Application Development & Delivery Professionals

Application Development & Delivery (AD&D) Professionals have to shift focus to provide systems of engagement and hyper-personalized, multichannel experiences that delight customers.

To succeed, you must execute on a business technology agenda focused on delivering superior customer experience to drive growth, improve software development to respond more quickly to customer needs, and leverage data effectively for decision-making.

Who this role is for:

Vice President of Application Development
PMO Director
Vice President, Project Management Office
Vice President of Engineering

Vice President and Group Director Sharyn Leaver (01:17)

Challenges facing today's Application Development & Delivery Professionals:

Build and run new systems of engagement with deep customer insights.

Google-ize Your Site-Search Experience

Support their company's digital strategy with the right technologies.

The Digital Experience Delivery Playbook For 2016

Create and deliver mobile apps for customer engagement.

The Forrester Wave™: Mobile Infrastructure Services, Q3 2015

The Mobile App Development Playbook

Deliver apps that leverage more data and better analytics for decision-makers.

Business Intelligence In The Not-Too-Distant Future — More Automated, Pervasive, Actionable

The Business Intelligence Playbook For 2016

Application Development & Delivery Blog

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Latest Research For This Role

Report: The State Of Digital Experience Delivery, 2017

Benchmarks: The Digital Experience Delivery Playbook

April 28, 2017 | Danielle Geoffroy

In Q1 2017, Forrester surveyed 294 digital experience (DX) decision makers about their strategies for the next 12 months. We found that they're struggling to optimize past investments. Both...

Report: The Forrester Wave™: Business Intelligence Platform Implementation Service Providers, Q2 2017

The Top 13 Providers Stand Out From The Thousands With Their Breadth, Depth, Execution, People, And History Of Success

April 28, 2017 | Boris Evelson

In our 18-criteria evaluation of business intelligence (BI) platform implementation service providers (BIPISPs), we identified the 13 most significant ones — Accenture, Capgemini, Cognizant,...

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Analysts Serving This Role

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Upcoming Events For This Role

Forum: Digital Transformation 2017

May 9, 2017 - May 10, 2017

Webinar: The Future Of SAP: Outlook For SAP And SAP S/4HANA

May 1, 2017

Webinar: SAP In The Cloud: Navigating Your Options

May 3, 2017

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