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Application Development & Delivery Professionals

Application Development & Delivery (AD&D) Professionals have to shift focus to provide systems of engagement and hyper-personalized, multichannel experiences that delight customers.

To succeed, you must execute on a business technology agenda focused on delivering superior customer experience to drive growth, improve software development to respond more quickly to customer needs, and leverage data effectively for decision-making.

Who this role is for:

Vice President of Application Development
PMO Director
Vice President, Project Management Office
Vice President of Engineering

Vice President and Group Director Sharyn Leaver (01:17)

Challenges facing today's Application Development & Delivery Professionals:

Build and run new systems of engagement with deep customer insights.

TechRadar™: Digital Customer Experience Technologies, Q1 2015

Support their company’s digital strategy with the right technologies.

Define The Road Map For Transforming Your App Landscape

Create and deliver mobile apps for customer engagement.

The Future Of Mobile Application Development

The Mobile App Development Playbook For 2015

Deliver apps that leverage more data and better analytics for decision-makers.

TechRadar™: Business Intelligence, Q1 2015

The Business Intelligence Playbook For 2015

Application Development & Delivery Blog

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Latest Research For This Role

Report: Forrester Research World Application Security Forecast, 2015 To 2020 (Global)

ForecastView Spreadsheet

February 5, 2016 | Shaurya Priya

This forecast, made exclusively available for Business Technology ForecastView clients, sizes and forecasts global companies spending on application security solutions. This forecast examines growth...

Report: Vendor Landscape: Change Management Is A New Differentiator In The Digital Era

February 5, 2016 | Marc Cecere

The ability to adapt to changing market dynamics is a critical part of growing as a business. While many companies pay close attention to technology and organizational change issues, far fewer...

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Analysts Serving This Role

  • Phoenix Zhang

    Phoenix Zhang

    Business Intelligence, Sourcing Strategy & Execution...

  • Ted Schadler

    Ted Schadler

    Information Management, Messaging...

  • Mark Grannan

    Mark Grannan

    Customer Experience Management, Web Development...

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Upcoming Events For This Role


May 10, 2016 - May 11, 2016

Webinar: Vendor Landscape: Big Data Text Analytics

February 9, 2016

Webinar: Your Digital Experience Technology Strategy Starts With A Customer Journey Map

February 23, 2016

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