Artificial Intelligence (AI)

Latest Research

  • For eBusiness & Channel Strategy Professionals

    REPORT: Look For Banking Applications With Embedded Artificial Intelligence

    Off-The-Shelf Capabilities Offer A Fast Path Toward AI

    August 10, 2018 Jost Hoppermann

    Artificial intelligence (AI) has quickly become a key tool for leading banks to improve customer experience, increase process efficiency, and drive revenue. AI's increasing maturity means that banks' digital business leaders should consider off-the-shelf AI-powered banking software. This brief provides an overview of AI use cases that banking platform vendors plan to have available within the next two to three years.

  • For Enterprise Architecture Professionals

    REPORT: Look To Four Use Case Categories To Push RPA And AI Convergence

    Text Analytics Leads The Way

    August 9, 2018 Craig Le Clair, Boris Evelson

    Even Forrester's ambitious growth projections for robotic process automation (RPA) are being exceeded. Why? New AI building blocks now drive greater value. This report highlights four use cases: analytics that solves nagging platform issues; chatbots that boss around RPA bots; IoT events that trigger digital workers; and, most popularly, text analytics that lifts RPA's value right now. Enterprise architects should read this report to understand AI and RPA progress and the text analytics scenarios; we also provide process and vendor selection guidance.

  • For eBusiness & Channel Strategy Professionals

    REPORT: AI In Retail? Let's Start With Automation In Retail

    Using AI To Differentiate Requires A Software First Approach

    August 9, 2018 Rob Koplowitz, Sucharita Kodali

    Retailers want to talk about things like augmented reality (AR) or computer vision, but the truth is that many of their basic merchandising and inventory management processes are still painfully manual and error-prone. Before digital professionals can compete with technology-first vendors to leverage artificial intelligence (AI) in customer experience, they need to apply it along with a lot of other automation technologies to get their back-end systems to a fit-for-future state.

  • For Application Development & Delivery Professionals

    REPORT: The Six Factors That Separate Hype From Hope In Your Conversational AI Journey

    Map Market Coverage And Language Support To Drive Value In Your Conversational Customer Interactions

    August 6, 2018 Leslie Joseph

    Despite the hype around artificial intelligence (AI) and conversational computing over the past few years, the killer conversational app for the enterprise is still elusive. Investments in natural language-based applications, including chatbots and speech-based assistants, usually disappoint. This report provides a reality check on the state of conversational computing across languages and use cases to help application development and delivery (AD&D) professionals outline a pragmatic strategy.

  • For CMO Professionals

    REPORT: Artificial Intelligence Will Spark A Real Marketing Renaissance

    CMOs Have A New Partner On The Horizon

    August 3, 2018 Thomas Husson

    Artificial intelligence (AI) is set to disrupt functions in just about every industry. But will it really shape a new mode of operating for marketers — and if so, how? This report helps CMOs navigate what AI means for them and anticipate its impact on brand strategies over the next three to five years.

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