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Ashutosh   Sharma

Ashutosh Sharma

VP, Research Director Serving CIO Professionals

Ashutosh serves the CIO role and leads the India team that guides Business Technology (BT) and Marketing & Strategy Professionals. Ashutosh specializes in the area of BT and provides strategic guidance and advice to clients in the areas of digital business, cloud, mobility, big data, emerging technologies, sourcing, and contract management.

Previous Work Experience

Ashutosh has worked in various roles at leading consulting and IT services firms. Most recently he was with Infosys advising aerospace and automotive clients in the US. Prior to that, he spent close to nine years at Cognizant consulting for major retail and consumer goods organizations in North America and Asia Pacific.

Education

Ashutosh completed his postgraduate diploma in business management from Indian Institute of Management, Ahmedabad, and a Bachelor of Technology in mechanical engineering from Indian Institute of Technology (BHU), Varanasi.

Ashutosh Sharma

VP, Research Director Serving CIO Professionals

Ashutosh serves the CIO role and leads the India team that guides Business Technology (BT) and Marketing & Strategy Professionals. Ashutosh specializes in the area of BT and provides strategic guidance and advice to clients in the areas of digital business, cloud, mobility, big data, emerging technologies, sourcing, and contract management.

Previous Work Experience

Ashutosh has worked in various roles at leading consulting and IT services firms. Most recently he was with Infosys advising aerospace and automotive clients in the US. Prior to that, he spent close to nine years at Cognizant consulting for major retail and consumer goods organizations in North America and Asia Pacific.

Education

Ashutosh completed his postgraduate diploma in business management from Indian Institute of Management, Ahmedabad, and a Bachelor of Technology in mechanical engineering from Indian Institute of Technology (BHU), Varanasi.

Research Coverage

Ashutosh Sharma's Research

Most RecentMost Popular
  • For CIO Professionals

    REPORT: India Tech Market Outlook, 2020 To 2021

    COVID-19 Has All But Killed India's Tech Spending Growth

    May 28, 2020Ashutosh Sharma

    India's economy was poised for a great recovery in 2020, with clear signs of growth in January and February. The banking sector's woes were coming to an end, consumer spending was up, and industrial output hit a new high in January. Then, of course, COVID-19 happened. This report helps Indian CIOs understand the factors that will influence tech spending in the country in 2020 and 2021 to enable them to prioritize their technology investments.

  • For CIO Professionals

    REPORT: Case Study: India's Income Tax Department Uses Blockchain To Simplify Tax Processes

    January 30, 2020Ashutosh Sharma

    Tax compliance is key to an economy, but most countries struggle with complex tax environments due to a multitude of stakeholders and labyrinthine policy evolution. To promote compliance, tax authorities must make their services easy to use, equitable, transparent, and consistently enforced. India's Income Tax Department (ITD) decided to use a blockchain-based solution to improve its tax processes. Its experience envisioning and building solutions for all stakeholders provides valuable lessons to CIOs who are considering using distributed ledger technology (DLT).

  • For CIO Professionals

    REPORT: Forrester Infographic: Manufacturing Firms Look Beyond Core IT For Digital Capabilities

    December 2, 2019Ashutosh Sharma

    In April and May of 2019, Forrester surveyed 450 leaders in various manufacturing disciplines across five countries in Asia Pacific to understand their priorities, barriers, and investments. We found that most manufacturers are increasing their IT spending and appear to be doing so to improve efficiency. However, rising customer expectations are forcing manufacturers to also become more customer-obsessed — an attitude that is starting to become evident in where these firms are focusing their tech investments.

  • For CIO Professionals

    REPORT: Forrester Infographic: Emerging Tech Focus Without A Supporting Environment Will Fail

    Indian Firms Need To Nourish Their Innovation Plans With Some Actions On The Ground

    September 18, 2019Ashutosh Sharma

    The tides of business are shifting, and as we look to the next decade of evolution, these changes will be led by technology-driven innovation. Forrester surveyed 111 business and technology leaders in India involved with innovation efforts to understand their firms' approach to innovation. This report describes common challenges with current innovation approaches to show CIOs how they can intervene to drive success.

  • For eBusiness & Channel Strategy Professionals

    REPORT: Case Study: HDFC Bank Starts Its Journey To Improve Its Online Customer Experience

    How A Bank Drives Customer Engagement With Hyperpersonalized Experiences

    May 6, 2019Ashutosh Sharma

    To offer the right banking products to the right people, HDFC Bank needed to improve how it engaged existing and prospective customers online. Including a small degree of personalization in its marketing campaigns wasn't enough; the bank needed to improve the contextual accuracy of its messages and offers to customers in multiple engagement channels. This report shows digital business leaders how HDFC Bank is addressing this by building a centralized data hub, improving its customer analytics, and driving campaign orchestration and personalization initiatives.

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