Aurelie L'Hostis

Researcher serving eBusiness & Channel Strategy PROFESSIONALS

Aurélie is a researcher serving eBusiness & Channel Strategy Professionals. Her research focuses on how digital technologies are affecting consumers' behavior and transforming business models in sectors like retailing and retail financial services.

Previous Work Experience

Prior to joining Forrester, Aurélie spent four years working as a business development consultant for the French banking group CIC as well as for the French Chamber of Commerce in the UK. In this role, she undertook research projects and produced in-depth market reports across a wide variety of industries for French companies seeking to develop their business activities in the UK. She helped clients identify strategic business opportunities and develop marketing strategies to gain access to the UK market, and she advised them on how to promote their brand effectively.

Aurélie is fluent in both French and English. She has substantial experience of working cross-culture and is interested in how national culture affects both consumer behavior and businesses.

Education

Aurélie holds a B.A. and M.A. in English and American studies from the University of Bordeaux and graduated from the University of Cambridge with a Ph.D. in literature.

Aurelie L'Hostis's Research

  • For eBusiness & Channel Strategy Professionals

    Report: 2015 Global Mobile Banking Functionality Benchmark

    Over the past five years, mobile banking has gone from little more than an extension of online banking to what one digital banking executive calls "the most important part of my job." eBusiness ...

    • Downloads: 182
  • For eBusiness & Channel Strategy Professionals

    Report: 2015 European Mobile Banking Functionality Benchmark

    We used our Mobile Banking Functionality Benchmark methodology to evaluate the retail mobile banking offerings of 13 banks across Europe using 41 criteria. While all of the European banks delive...

    • Downloads: 184
  • For eBusiness & Channel Strategy Professionals

    Report: 2015 UK Mobile Banking Functionality Benchmark

    We used our Mobile Banking Functionality Benchmark methodology to evaluate the mobile banking offerings of five retail banks in the UK using 41 criteria. While all of the UK banks deliver the ba...

    • Downloads: 160
  • For eBusiness & Channel Strategy Professionals

    Report: How French Banking Customers Use Different Channels, 2015

    Banking channel use is changing in France as customers increasingly use digital touchpoints like online and mobile banking to manage their financial lives. Digital touchpoints are gradually repl...

    • Downloads: 133
  • For eBusiness & Channel Strategy Professionals

    Report: Telematics Will Disrupt The Car Insurance Industry

    Vehicle telematics — the integration of vehicle monitoring systems, mobile communications, and information processing — will disrupt the car insurance industry. Telematics-enabled us...

    • Downloads: 210
  • For eBusiness & Channel Strategy Professionals

    Report: Follow Best Practices To Encourage Mobile Banking Use

    The crucial question for many digital banking teams after they've launched their mobile banking sites and apps is how to encourage customer adoption and use. Forrester spoke to eBusiness executi...

    • Downloads: 1601
  • For eBusiness & Channel Strategy Professionals

    Report: Disrupting Finance: Digital Banks

    Over the past few years, a wave of new digital banks like Fidor Bank, Jibun Bank, Moven, and Simple have launched, competing to win customers with better digital customer experiences than those ...

    • Downloads: 687
  • For eBusiness & Channel Strategy Professionals

    Report: Disrupting Finance: Digital Insurers

    The past few years have seen the emergence of several digital insurance startups like Kroodle, Oscar, and Metromile, which aim to use digital technologies like mobile apps and social media to ma...

    • Downloads: 396
  • For eBusiness & Channel Strategy Professionals

    Report: 2014 European Mobile Banking Functionality Benchmark

    We used our Mobile Banking Functionality Benchmark methodology to evaluate the retail mobile banking offerings of 11 retail banks across Europe on more than 35 criteria. The banks have laid stro...

    • Downloads: 349
  • For eBusiness & Channel Strategy Professionals

    Report: Pick The Right Digital Money Management Technologies

    For eBusiness executives at retail banks and wealth management firms worldwide who are either launching digital money management for the first time or want to improve an existing offering, choos...

    • Downloads: 197
View all of Aurelie L'Hostis's Research

Clients who work with Aurelie L'Hostis also work with: