B2B eCommerce

Business-to-business (B2B) eCommerce involves interactions and transactions between a company and its trading partners: suppliers, collaborators, subsidiaries, and large institutional customers. These exchanges can take place via a value-added network or proprietary connection. More often, they are conducted online or via a mobile device, with applications that are highly automated and require very little human involvement.


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  • For Application Development & Delivery Professionals

    Report: B2B Commerce Needs A Mobile Mindshift

    Why are there so few good mobile apps for business-to-business (B2B) eCommerce? Neither of the two Bs in B2B is currently doing enough to support mobile, employee-driven purchases. People who ne...

  • For eBusiness & Channel Strategy Professionals

    Report: Driving Customer Engagement With B2B Ratings And Reviews

    Few B2B companies doubt the value of having ratings and reviews on their websites. But developing and offering any feature comes with a price. This report shows how B2B digital business professi...

  • For eBusiness & Channel Strategy Professionals

    Report: Organize And Staff For B2B Digital Transformation

    Today's B2B eCommerce organizations must balance executing on a digital strategy with transforming a business. Individually, each priority represents a difficult challenge. Combined, they repres...

  • For eBusiness & Channel Strategy Professionals

    Report: Forrester Data B2B eCommerce Forecast, 2016 To 2021 (US)

    Business-to-business (B2B) eCommerce continues to evolve and expand aggressively for certain industries and products. The US B2B eCommerce market is worth approximately $829 billion today, and w...

  • For eBusiness & Channel Strategy Professionals

    Report: The Case For Omnichannel B2B

    Omnichannel business-to-business (B2B) buyers are more active, generate more incremental revenue, and cost less to serve than single-channel customers. But as customer expectations rise, B2B buy...

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Analysts who cover B2B eCommerce