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Boris   Evelson

Boris Evelson

Vice President, Principal Analyst Serving Application Development & Delivery Professionals

Boris serves application development and delivery professionals. He is a leading expert in insights-driven business (IDB) capabilities. Boris delivers strategic guidance, helping enterprises define IDB strategies, governance, and architectures and identify vendors and technologies that help them put information to use in business processes and end user experiences.

Boris' current research focuses on the practical and actionable best practices for building IDB strategies and roadmaps, including a holistic look at people, process, data, and technology components. Boris also continues to explore emerging trends such as infusion of AI capabilities into IDB technologies and how advanced IDB capabilities are a key part of modern adaptive enterprises.

Previous Work Experience

Boris has more than 30 years of experience with enterprise software and applications implementation, management consulting, and strategic advisory skills. Most recently, Boris was a managing partner at Textra, a boutique strategic advisory firm serving all IT constituents: users, vendors, and investors. Boris cofounded Textra after spending several years as a VP and a strategic technology advisor at JPMorgan/LabMorgan, where he led many successful internal BI initiatives, advising the bank's large enterprise software clients on enterprise adoption issues and product and marketing strategies. Prior to JPMorgan, Boris served as a senior manager of data warehousing and customer relationship management (CRM) practices at PricewaterhouseCoopers. Boris started his career at Citibank, where, among many other successful projects, he implemented the bank's first global credit risk data warehouse.

Education

Boris holds a degree in music education from Moscow Gnessin School Of Music, Russia.

Boris Evelson

Vice President, Principal Analyst Serving Application Development & Delivery Professionals

Boris serves application development and delivery professionals. He is a leading expert in insights-driven business (IDB) capabilities. Boris delivers strategic guidance, helping enterprises define IDB strategies, governance, and architectures and identify vendors and technologies that help them put information to use in business processes and end user experiences.

Boris' current research focuses on the practical and actionable best practices for building IDB strategies and roadmaps, including a holistic look at people, process, data, and technology components. Boris also continues to explore emerging trends such as infusion of AI capabilities into IDB technologies and how advanced IDB capabilities are a key part of modern adaptive enterprises.

Previous Work Experience

Boris has more than 30 years of experience with enterprise software and applications implementation, management consulting, and strategic advisory skills. Most recently, Boris was a managing partner at Textra, a boutique strategic advisory firm serving all IT constituents: users, vendors, and investors. Boris cofounded Textra after spending several years as a VP and a strategic technology advisor at JPMorgan/LabMorgan, where he led many successful internal BI initiatives, advising the bank's large enterprise software clients on enterprise adoption issues and product and marketing strategies. Prior to JPMorgan, Boris served as a senior manager of data warehousing and customer relationship management (CRM) practices at PricewaterhouseCoopers. Boris started his career at Citibank, where, among many other successful projects, he implemented the bank's first global credit risk data warehouse.

Education

Boris holds a degree in music education from Moscow Gnessin School Of Music, Russia.

Boris Evelson's Research

Most RecentMost Popular
  • For Application Development & Delivery Professionals

    REPORT: The Forrester Wave™: AI-Based Text Analytics Platforms (Document Focused), Q2 2020

    The Nine Providers That Matter Most And How They Stack Up

    June 17, 2020Boris Evelson

    In our 26-criterion evaluation of document-focused AI-based text analytics platforms, we identified the nine most significant ones — AntWorks, EPAM, Expert System, Google, IBM, Micro Focus, OpenText, RavenPack, and SAS — and researched, analyzed, and scored them. This report shows how each provider measures up and helps AD&D professionals and their governance, risk, and compliance (GRC) colleagues select the right one for their needs. Additionally, Forrester recommends that AD&D pros consider the text analytics platforms evaluated in "The Forrester Wave™: AI-Based Text Analytics Platforms (People Focused), Q2 2020," which uses similar evaluation criteria for more people-oriented use cases.

  • For Application Development & Delivery Professionals

    REPORT: The Forrester Wave™: AI-Based Text Analytics Platforms (People Focused), Q2 2020

    The Eight Providers That Matter Most And How They Stack Up

    June 17, 2020Boris Evelson

    In our 27-criterion evaluation of people-focused AI-based text analytics platforms, we identified the eight most significant ones — Clarabridge, EPAM, Expert System, Google, IBM, Micro Focus, OpenText, and SAS — and researched, analyzed, and scored them. This report shows how each provider measures up and helps AD&D professionals and their customer insights (CI) and customer experience (CX) colleagues select the right one for their needs. Additionally, Forrester recommends that AD&D pros consider the text analytics platforms evaluated in "The Forrester Wave™: AI-Based Text Analytics Platforms (Document Focused), Q2 2020," which uses similar evaluation criteria for more document-oriented use cases.

  • For CIO Professionals

    REPORT: Build A Maturity-Based Business Case For Insights-Driven Investments

    The Business Case Report In The Insights-Driven Business Playbook

    May 18, 2020Boris Evelson

    Investing in individual technologies for an insights-driven business (IDB), such as data fabric, business intelligence (BI), and analytics, demonstrates tangible business benefits and significant ROI. However, it's not practical to build a business case for financing investments in all people, process, data, and technology capabilities necessary to improve your IDB maturity — nor do such business cases exist. CIOs and other execs should methodically build the case to improve maturity in each capability based on best-available indicators of both top- and bottom-line benefits.

  • For Application Development & Delivery Professionals

    REPORT: Now Tech: AI-Based Text Analytics Platforms, Q1 2020

    Forrester's Overview Of 30 AI-Based Text Analytics Platforms Providers

    February 3, 2020Boris Evelson

    You can use AI-based text analytics platforms to improve customer acquisition, service, and retention; manage governance and risk; and gain efficiencies with robotic process automation (RPA). But to realize these benefits, you'll first have to select from a diverse set of vendors that vary by size, functionality, geography, and vertical market focus. Business insights pros working on text analytics initiatives should use Forrester's Now Tech report to understand the value they can expect from an AI-based text analytics platform provider and select one based on size and functionality.

  • For CIO Professionals

    REPORT: Forrester Infographic: The Insights-Driven Business Responsibility Matrix

    Maturity, Company Size, And Diversification Dictate Roles And Responsibilities

    January 7, 2020Boris Evelson

    Everyone's job is no one's job — which is why you need a clear responsibility and ownership matrix, especially for data and analytics roles and responsibilities within a company. The insights-driven business journey is complex. For data and analytics to be an enterprisewide strategic priority, all parts of the business have to do their bit. In this RASCI-inspired infographic, we outline how C-level leaders play a role in the insights-driven business, who does what, and how it changes based on where you are in your maturity journey and the size and diversification of your enterprise.

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