Brian Hopkins

VP, Principal Analyst serving Enterprise Architecture PROFESSIONALS

Brian covers systems of insight, big data, data management, and analytics technology architecture and strategy. He also leads our emerging technology and technology innovation research and authors Forrester's top technology trends and top emerging technology reports for Enterprise Architecture Professionals. His research provides practical advice to architects and technology strategists seeking to embrace the business technology (BT) agenda with emerging digital technology, big data, analytics, and insights to execution technologies.

Previous Work Experience

Brian has 15 years of experience in IT as an advisor, strategist, architect, and manager. As an analyst, he is the lead for Forrester's emerging technology playbook, is co-lead on the data management playbook, publishes our annual top technologies to watch report, and has authored several groundbreaking pieces on big data. He has helped numerous clients develop their technology watchlists, evolve their architecture practices, and develop strategic approaches to hot topics like big data, business intelligence, and data management. Before joining Forrester, he worked in the financial services and defense industries, where he acted as principal architect for information management technology; overhauled enterprise architecture practices, processes, and governance; and advised executives on emerging technologies.


Brian holds a B.S. in electrical engineering from Texas A&M University (1989).

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14 results in Reports

  • Brian Hopkins
  • Past 6 months
  • For Enterprise Architecture Professionals

    Report:The Top 10 Technology Trends To Watch: 2016 To 2018

    The Age Of The Customer Will Drive Firms To Increase Their Investments In End-To-End Technology Solutions

    Five years into the age of the customer, investments in mobile, cloud, big data, predictive analytics, and social technologies are booming. But unlike previous technology cycles, tech investments...

    • Downloads: 1621
  • For Enterprise Architecture Professionals

    Report:Critical Big Data Insight From Strata 2015

    What EA Pros Need To Know About The World's Largest Data Conference

    Managers as well as data and technology professionals are all enthralled with the promise of big data and disillusioned with its complexity. Strata-Hadoop World 2015 in San Jose, California —...

    • Downloads: 397
  • For Enterprise Architecture Professionals

    Report:Transform Customer Experiences With Systems Of Insight

    Insights Masters Create Amazing Experiences With Digital Insight — And Point To What Enterprises Can Do

    Your business wants to grow its customer base and understands that customers will come only if experiences improve. You expect that lots of data and good analytics will help deliver these...

    • Downloads: 327
  • For Enterprise Architecture Professionals

    Report:Q&A: Forrester's Top Five Questions About Big Data

    What Forrester's Clients Want To Know About Big Data In 2015

    In 2015, big data implementation is full on, which means that the questions clients ask have changed substantially in the past 12 months. This report answers some of the most common questions that...

    • Downloads: 286
  • For Enterprise Architecture Professionals

    Report:The Four Things Data Scientists Wish You Knew

    Get The Most Out Of Your Data Science Investments

    In a business environment increasingly characterized by the imperative to use deeper insights to engage customers and outpace competitors, data science is a hot topic. But data science is very...

    • Downloads: 229
  • For Enterprise Architecture Professionals

    Report:Brief: Why Data-Driven Aspirations Fail

    Our Annual State Of Strategic Planning, EA, And PMO Online Survey Shows Why Architects' Data-Driven Aspirations Will Underdeliver

    Data-driven hopes are high. Forrester's Q3 2015 Global State Of Strategic Planning, Enterprise Architecture, And PMO Online Survey indicates that a large majority of enterprise architecture (EA)...

    • Downloads: 223
  • For Enterprise Architecture Professionals

    Report:Brief: An Elastic Analytics Platform

    SQL-For-Hadoop Foreshadows A Next-Generation Platform For Elastic Analytics On Big Data

    A majority of global firms will likely have implemented Hadoop by the end of 2015, and most will probably exploit at least one solution to execute structured queries against the data they store...

    • Downloads: 191
  • For Enterprise Architecture Professionals

    Report:Predictions 2016: The Path From Data To Action For Technologists

    How Technology Managers Will Elevate Systems Of Insight

    The blistering speed of change in data and analytics will heat up more in 2016, making it harder than ever for enterprise architects and technology managers to make sense of it all. In this brief,...

    • Downloads: 172
  • For Application Development & Delivery Professionals

    Report:SQL-For-Hadoop: 14 Capable Solutions Reviewed

    SQL Is The Fastest, Easiest Way To Get Value From Relational Data In Hadoop

    There's a new dynamic duo in big data town: SQL and Hadoop. If you think this an unlikely combination, think twice. Enterprises have gobs of structured and semi-structured data generated by all sorts...

    • Downloads: 167
  • For Customer Insights Professionals

    Report:Predictions 2016: The Path From Data To Action For Marketers

    How Marketers Will Elevate Systems Of Insight

    The ballooning scale and diversity of customer data in 2016 will provide rich new sources of insight, equipping firms to engage with customers in novel ways and disrupt entire industries. But...

    • Downloads: 158
  • For Enterprise Architecture Professionals

    Report:SQL-For-Hadoop: Critical Technology For Customer-Obsessed Firms

    Which Type Of SQL-For-Hadoop Will Help You Turn Customer Obsession Into Reality?

    To help your firm become customer-obsessed, you must supply your business partners with access to the data they need to understand customers. Although they're attracted to Hadoop's low cost and...

    • Downloads: 136
  • For Enterprise Architecture Professionals

    Report:Quick Take: IBM Forecasts Insights-Driven . . . And Buys The Weather Company

    First, IBM morphed from "big iron" to software and services. Now, it's transforming again. Yesterday, IBM announced its intent to acquire everything except the TV business from The Weather Company....

    • Downloads: 62
  • For Enterprise Architecture Professionals

    Report:Quick Take: Teradata Must Lean Hard Into BT

    Teradata Reinvents Itself As A Data Management ESV As Disruption Hits The Industry With Full Force

    Teradata has enjoyed dominance as the best-of-breed in data warehousing for the largest of enterprises. But unprecedented disruption from open source solutions, simple cloud-based options, and...

    • Downloads: 64
  • For Enterprise Architecture Professionals

    Report:The Gulf Cooperative Council's Big Data Opportunity

    How The GCC Can Use Big Data To Be More Competitive

    The Middle East is a new frontier for business innovation. In particular, the possibilities for using big data and advanced analytics to improve regional outcomes are enormous — and the region...

    • Downloads: 34