Forrester Research For:
CIOs have to move beyond cost savings and internal operations to drive a customer-obsessed culture, competencies, processes, and technologies.
To succeed, you must put in place a business technology agenda focused on delivering superior customer experience to drive growth, build competencies around customer needs, and champion holistic business outcomes over individual process efficiency.
Senior Vice President of IT
Executive Vice President
Vice President, IT Planning and Strategy
July 3, 2015 | Jennifer Belissent, Ph.D.
July 2, 2015 | Jennifer Belissent, Ph.D.
June 30, 2015 | Nigel Fenwick
June 22, 2015 | Sharyn Leaver
June 29, 2015 | Naveen Chhabra
CIOs juggle the competing objectives of keeping the lights on and delivering business technology (BT) innovation, which is a derivative of time, speed, cost, and alignment with business objectives....
Software Expansion Offsets Weak Hardware And Outsourcing Demand
June 29, 2015 | Andrew Bartels
Three trends dominate our updated US tech market forecast for 2015 and 2016. First, spending by CIOs and their business partners on the business technology (BT) agenda to win, serve, and retain...
Marketing Methods, Management & Organization...
Management & Organization, Architecture & Technology Strategy...
Network Management, Digital Business...
September 16, 2015
July 15, 2015
August 13, 2015