Roles We Serve

Marketing & Strategy:

Technology Management:

Technology Industry:

Forrester Research For:

CIOs

CIOs have to move beyond cost savings and internal operations to drive a customer-obsessed culture, competencies, processes, and technologies.

To succeed, you must put in place a business technology agenda focused on delivering superior customer experience to drive growth, build competencies around customer needs, and champion holistic business outcomes over individual process efficiency.

Who this role is for:

CIO
Senior Vice President of IT
Executive Vice President
Vice President, IT Planning and Strategy

Latest Research For This Role

Report: A First Look At Quantum Computing

Quantum Computers Are Pure Potential In 2018, But Select Opportunities Are On The Horizon

December 6, 2017 | Brian Hopkins

Quantum computing is attracting more media attention and business interest as it evolves from research to reality. Forrester expects a deluge of hype in 2018 targeted at a limited set of industries....

Report: Four Critical Steps To Create A Culture Of Innovation

December 4, 2017 | Bobby Cameron

Innovation sits at the top of CIOs' priorities, but it will be ineffective if the principles of innovation are not embedded in your team's DNA. The challenge is twofold. First, many technology...

View more research

Analysts Serving This Role

View more analysts

Upcoming Events For This Role

Webinar: Predictions 2018: Digital Will Disrupt Siloed Healthcare Ecosystems

January 17, 2018

Webinar: Stop Talking About Data, And Start Doing Insights-Driven

January 9, 2018

Webinar: Innovation Trends For 2018: Where Should You Focus Your Innovation Spend?

December 18, 2017

View more events