Cheryl   McKinnon

Cheryl McKinnon

Principal Analyst Serving Enterprise Architecture Professionals

Cheryl McKinnon is a principal analyst serving enterprise architecture professionals; she helps them support their firm's need for content and collaboration technology capabilities in the age of the customer. Cheryl delivers research and advisory services in areas including enterprise content management (ECM), content archiving, enterprise file sync and share, document-centric collaboration, life-cycle management, information governance, and file analytics.

Previous Work Experience

Before joining Forrester, Cheryl ran an independent consulting firm, serving both private- and public-sector clients. Cheryl has served as vice president of marketing for industry association AIIM, was chief marketing officer of Nuxeo, and held senior management roles with OpenText and Hummingbird.

Cheryl frequently presents at events such as conferences, seminars, and webinars. She is a longtime member of AIIM and ARMA, and has served on their association conference and standards committees. Cheryl has been a guest contributor to a variety of industry publications and has been quoted in TechCrunch, TechTarget, Bloomberg, Reuters, KMWorld, and CMSWire, among others.

Education

Cheryl has a bachelor's degree from the University of Winnipeg, an MA in history from Carleton University, and has completed coursework toward a Ph.D. in history at the University of Ottawa, though she remains (regrettably) "ABD."

Cheryl McKinnon

Principal Analyst Serving Enterprise Architecture Professionals

Cheryl McKinnon is a principal analyst serving enterprise architecture professionals; she helps them support their firm's need for content and collaboration technology capabilities in the age of the customer. Cheryl delivers research and advisory services in areas including enterprise content management (ECM), content archiving, enterprise file sync and share, document-centric collaboration, life-cycle management, information governance, and file analytics.

Previous Work Experience

Before joining Forrester, Cheryl ran an independent consulting firm, serving both private- and public-sector clients. Cheryl has served as vice president of marketing for industry association AIIM, was chief marketing officer of Nuxeo, and held senior management roles with OpenText and Hummingbird.

Cheryl frequently presents at events such as conferences, seminars, and webinars. She is a longtime member of AIIM and ARMA, and has served on their association conference and standards committees. Cheryl has been a guest contributor to a variety of industry publications and has been quoted in TechCrunch, TechTarget, Bloomberg, Reuters, KMWorld, and CMSWire, among others.

Education

Cheryl has a bachelor's degree from the University of Winnipeg, an MA in history from Carleton University, and has completed coursework toward a Ph.D. in history at the University of Ottawa, though she remains (regrettably) "ABD."

Cheryl McKinnon's Research

Most RecentMost Popular
  • For Enterprise Architecture Professionals

    REPORT: Solve Your Top Content Challenges With Flexible, Modern Platforms

    Tools And Technology: The Enterprise Content Management Playbook

    November 12, 2018Cheryl McKinnon

    Enterprise content management (ECM) is not a single technology but a broad spectrum of document, process, and analytic services. The market has shifted to cloud-native, modern platforms fueled by intelligent content services. This report outlines the capabilities that define the market and helps enterprise architects keep their road map current. This is an update of a previously published report; Forrester reviews and revises it periodically for continued relevance and accuracy. This update reflects current trends in the ECM market.

  • For Enterprise Architecture Professionals

    REPORT: ECM Requires Investment: Five Key Elements To Include In Your Business Case

    Business Case: The Enterprise Content Management Playbook

    October 19, 2018Cheryl McKinnon

    Enterprise architects play a central role during business case development by establishing clear goals, desired benefits, risks, and capacity gaps when requesting the financial investments they need to proceed. Checklist five elements of a business case before asking senior management for a "go" or "no go" decision on a content management investment. This is an update of a previously published report; Forrester reviews and revises it periodically for continued relevance and accuracy. We are now updating it to reflect our most recent research on enterprise content management (ECM).

  • For Enterprise Architecture Professionals

    REPORT: Now Tech: Content Platforms, Q3 2018

    Forrester's Overview Of 37 Content Platform Providers

    September 26, 2018Cheryl McKinnon

    You can use a content platform to deliver content and process-centric apps as part of a digital business initiative, to modernize your enterprise content (ECM) strategy, or as part of an overall cloud strategy. But to get these benefits, you'll first have to select from a diverse set of vendors that vary by size, functionality, geography, and vertical market focus. Enterprise architecture (EA) pros should use Forrester's Now Tech report to understand the value they can expect from a content platform provider and select vendors based on capabilities and deployment models.

  • For Enterprise Architecture Professionals

    REPORT: The Five Key Trends For 2018 That Shape How We Manage Enterprise Content

    Landscape: The Enterprise Content Management Playbook

    July 23, 2018Cheryl McKinnon

    Five key trends are shaping the enterprise content management (ECM) space. New business objectives, new market imperatives, and new cloud-based platforms compel technology and business decision makers to take a fresh look at their strategy and underlying platforms. This report will help enterprise architecture (EA) professionals make informed decisions about their content management agenda. This is an update of a previously published report; Forrester reviews and revises it periodically for continued relevance and accuracy. We are now updating it to reflect new market trends across the landscape.

  • For CIO Professionals

    REPORT: The Canadian Tech Market Outlook For 2018 To 2019

    5% Growth In 2018 Will Slow To Under 4% In 2019

    June 26, 2018 Andrew Bartels, Cheryl McKinnon, Nate Meneer

    The Canadian tech market will continue to post solid growth, but several factors may slow growth in 2019. Uncertainty around the future of the North American Free Trade Agreement (NAFTA) combined with concerns about Canadian household debt and real estate market threaten to undermine business investment. Meanwhile, new public cloud offerings in Canada are presenting CIOs with a fresh set of opportunities to modernize their IT infrastructure and direct more cash flow to business technology (BT) projects. Understand how Forrester expects Canadian CIOs to balance these opportunities and uncertainties.

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