China

With 1.4 billion potential customers (more than four times the US population), the Chinese market presents great potential and real obstacles, ranging from complex regulations and local security issues to industry kickbacks. While China’s wealth grows, government focus on domestic expansion means that market knowledge and top talent continue to be essential.

Latest Research

  • For eBusiness & Channel Strategy Professionals

    REPORT: The Forrester Banking Wave™: Mainland China Mobile Apps, Q2 2019

    Chinese Banks Offer Great Functionality And Usability, But There's Still Ample Room For Improvement

    June 25, 2019 Riccardo Pasto, Meng Liu

    Mobile apps have become the touchpoint of choice for millions of people in China to manage their finances. Digital banking teams need to build mobile banking experiences around customer needs, empowering customers to manage their finances while reassuring them with helpful support. To see how helpful and easy to use mobile apps are to customers, we evaluated the apps of six banks in mainland China. This report lays out where these banks excel, where they lag, and what digital business strategy and customer experience (CX) executives can learn from them.

  • For CIO Professionals

    REPORT: Now Tech: Industrial IoT Software Platforms In China, Q2 2019

    Forrester's Overview Of 40 Industrial IoT Software Platform Providers

    June 12, 2019 Danny Mu

    Firms operating in China can use industrial internet of things (IoT) software platforms to achieve operational excellence, improve customer experience, and innovate new business models. But to realize these benefits, CIOs first must select from a diverse set of vendors that vary by size, functionality, and vertical market focus. CIOs should use this report to understand the value they can expect from an industrial IoT software platform provider in China and to select one based on size and functionality.

  • For eBusiness & Channel Strategy Professionals

    REPORT: Define Your Payment Strategy For B2B eCommerce In China

    Banks Still Dominate The B2B Payment Space

    April 26, 2019 Meng Liu

    As the world's largest eCommerce market, China appeals to global B2C and B2B brands alike. But China's B2B eCommerce market is not as mature as the consumer space. Multinationals that want to develop their B2B online commerce business will need to clearly define their strategy, including what payment solutions to use. This report helps digital business strategy professionals understand how payments — a key element of the B2B value chain — work in B2B eCommerce in China.

  • For CIO Professionals

    REPORT: What's Really Going On In China: Quantum Computing

    China Is Making Substantial Progress On The Long Journey Toward Quantum Computing

    April 15, 2019 Charlie Dai

    In 2018, quantum computing began to emerge as a commercial market — one with enormous long-term potential. Organizations in China have joined their global peers in driving the technical evolution and business adoption of quantum computing. This report helps CIOs understand the state of quantum computing in China by analyzing the major investments and achievements that the government, institutions, and companies have made in the academic and commercial arenas to drive the evolution of quantum computing.

  • For Enterprise Architecture Professionals

    REPORT: Now Tech: Enterprise Container Platforms In China, Q2 2019

    Forrester's Overview Of 31 Enterprise Container Platform Providers

    April 12, 2019 Charlie Dai

    You can use enterprise container platforms (ECPs) to speed customer value delivery, boost application performance, and simplify cloud-native development and deployment. But to realize these benefits, you'll first have to select from a diverse set of vendors that vary by size, functionality, geography, and vertical market focus. Enterprise architecture (EA) professionals should use this report to understand the value they can expect from an ECP provider in China and to select one based on size and functionality.

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