Speaker Biography

Colin Anderlohr

Senior Director, Sales Effectiveness

Sessions Featuring This Speaker

Forrester's Forum For Sales Enablement Professionals



    With a complex-sell sales profession that spans over 20 years, Colin Anderlohr leads the Global Sales Effectiveness department for JDA Software. Responsible for a full spectrum of sales enablement programs, his team is particularly focused on propagating JDA’s account planning and management methodology worldwide and aligning JDA’s sales pursuit framework to their customer’s buying processes.