Speaker Biography

Craig Lee

Senior Manager Performance Development – Customer Experience

Sessions Featuring This Speaker


    Craig Lee is a customer experience transformist and is responsible for improving business results by changing the way we think and transact with customers. He helps drive customer centricity and the reshaping of customer experiences across multiple touchpoints.

    He has a unique understanding of customer needs and behaviors, what this means to the service delivery process, and how this translates to the delivery of an enhanced customer and employee experience in cosmopolitan, international, and multicultural workplaces.

    Craig has more than 25 years of international consulting experience in corporate strategy, business development, marketing, brand and communications strategy, business transformation, interaction design, customer service, and leadership practices at director and executive management levels. He has worked extensively in both the public and private sectors. He has industry-specific skills in the retail, travel, transport, logistics, telecommunications, and leisure sectors. 

    Craig is a recognized subject matter expert and speaks and advises internationally on customer experience, employee engagement, integrated marketing, and bringing brands to life.  

    He holds a degree in industrial psychology from the University of Stellenbosch, South Africa.