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Customer Insights Professionals

Customer Insights Professionals capture, manage, analyze, and apply customer knowledge to help your business win, serve, and retain customers.

To succeed, you must capture customer data from all sources and manage it across customer-facing systems and functions as well as analyze it to obtain actionable insights and apply it to the business.

Who this role is for:

VP of Customer Insights
VP of Business Analytics
VP of Customer Analytics
VP of Relationship Marketing
VP of Customer Intelligence

Latest Research For This Role

Report: Deep Learning: The Start Of An AI Revolution For Customer Insights Professionals

Continuous Improvement: The Customer Analytics Playbook

September 6, 2018 | Brandon Purcell

Deep learning is the start of a revolution. A revolution because it allows enterprises to create predictive models with uncanny accuracy on image, voice, and natural language data that was previously...

Report: Master The Mechanics Of Analytics For Revenue Growth

Match Revenue Objectives With Specific Analytical Methods For Better Sales And Marketing Alignment

August 16, 2018 | Allison Snow

There's a lot of ink spilled on the value of analytics and insights in organizations. And for good reason: Fast-growing companies use advanced analytics as a key function in their revenue agendas....

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Analysts Serving This Role

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Upcoming Events For This Role

Forum: Data Strategy & Insights 2018

December 4, 2018 - December 5, 2018

Webinar: Insights Services: There’s Someone For Everyone

November 8, 2018

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