For eBusiness & Channel Strategy Professionals

REPORT: The Future Of Insurance Is Mobile

February 2, 2015Ellen Carney

Smart, portable devices in pockets, purses, and now wrists are opening up a series of opportunities and challenges for insurance eBusiness. The unrelenting pace of innovation means that mobile insurance strategies must be dynamic and fluid to stay relevant. This report lays out Forrester's vision of how digital insurance teams can capitalize on the opportunities being created by mobile devices. This is an update of a report originally published on September 28, 2012; Forrester reviews and updates it periodically for continued relevance and accuracy, and we substantially revised this edition to factor in new ideas.

For B2B Marketing Professionals

REPORT: Industry Essential: The US Insurance Market

August 10, 2007Ellen Carney, Marc Cecere

The US insurance industry is the fifth largest industry sector in the country. The industry generated almost $1.4 trillion in revenues in 2002, yet, on average, it earns less than a penny for every premium dollar received. Insurance is regulated at the federal and state level, and the need to comply with 51 regulatory bodies drives a number of IT solution considerations. What do you need to know when selling technology goods and services into the US insurance market? This market overview describes the structure of the US insurance industry, its business and technology trends, industry leaders, strategic technology suppliers, and technology investment forecasts. It addresses the property and casualty, life and annuities, and reinsurance segments. Health insurance will be treated in a separate document.

For B2B Marketing Professionals

REPORT: Industry Essential: The US Retail Banking Market

May 19, 2008Ellen Carney

At the end of 2007, Federal Deposit Insurance Corporation (FDIC)-insured banks in the US held nearly $6.9 trillion in deposits, supported more than 73,000 branches, and employed 1.8 million people. With changing demographics, increasing choices for consumer financial services, and pressures to reduce costs, retail banks are looking to improve the efficiency and productivity of their assets and create enduring relationships with customers. Even in a challenging economic climate, the banking industry is more dependent on information technology than ever before. How should vendors position their technology to buyers and influencers in the US retail banking market? Forrester's Industry Essential report explains the structure of the US retail banking industry, its business and technology trends, and technology investment forecasts.?

For eBusiness & Channel Strategy Professionals

REPORT: The Digital Insurance Imperative

Vision: The Digital Insurance Strategy Playbook

April 26, 2017Ellen Carney, Oliwia Berdak

Digital technologies will change the insurance industry irrevocably over the coming decade. New entrants will disrupt the value chain. Vertically integrated firms will be too slow to adapt. Firms that fail to change will find their very existence under threat. Digital insurance strategy leaders must reinvent their companies to become fundamentally digital, from underwriting through to claims settlement. Insurers will differentiate based on core competencies around rapid product development, intense personalization, the ability to drive volume through distribution, and back-office operational efficiency.

For eBusiness & Channel Strategy Professionals

REPORT: Steer Your Customers' Insurance Journeys With Benchmarks

Benchmarks: The Digital Insurance Strategy Playbook

November 2, 2018Ellen Carney

Digital touchpoints must constantly evolve to reflect how consumers and small businesses research, buy, and use insurance. Digital insurance strategy leaders need to deploy digital services that result in loyal customers and drive revenue. This report, which forms part of our digital insurance strategy playbook, details how digital insurance teams can apply Forrester's Industry Wave™ benchmark methodology to assess how well their firms' digital touchpoints help the business win, serve, and retain customers. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.