Emily   Drinkwater

Emily Drinkwater

Market Impact Consultant Serving B2B Marketing Professionals

Emily Drinkwater is a consultant with Forrester's market impact group. Her team helps B2B marketers and technology providers better understand and engage with their customers through custom marketing content driven by objective research. Emily leads custom consulting engagements to create independent, data-fueled stories and deliverables that help her clients capture mindshare across channels and turn prospects into customers.

Previous Work Experience

Prior to joining Forrester, Emily worked as a marketing analyst for HCA Healthcare, one of the nation’s leading providers of healthcare services. In this role, Emily managed marketing strategy, vendor engagements, and ROI assessments for all search engine marketing and video marketing endeavors. Emily also pioneered digital marketing efforts for Send Word Now, an emergency communications company. Before that, Emily established a marketing program, provided sales support, and managed branding for Laffer Investments, an institutional investment firm. Emily has extensive marketing management and project management experience in both digital and traditional marketing efforts.

Education

Emily holds an MBA from Bethel University and a BBA in marketing from Oklahoma Christian University. Emily is also a graduate of The Fund for American Studies: Institute for Business and Governmental Affairs.

Emily Drinkwater

Market Impact Consultant Serving B2B Marketing Professionals

Emily Drinkwater is a consultant with Forrester's market impact group. Her team helps B2B marketers and technology providers better understand and engage with their customers through custom marketing content driven by objective research. Emily leads custom consulting engagements to create independent, data-fueled stories and deliverables that help her clients capture mindshare across channels and turn prospects into customers.

Previous Work Experience

Prior to joining Forrester, Emily worked as a marketing analyst for HCA Healthcare, one of the nation’s leading providers of healthcare services. In this role, Emily managed marketing strategy, vendor engagements, and ROI assessments for all search engine marketing and video marketing endeavors. Emily also pioneered digital marketing efforts for Send Word Now, an emergency communications company. Before that, Emily established a marketing program, provided sales support, and managed branding for Laffer Investments, an institutional investment firm. Emily has extensive marketing management and project management experience in both digital and traditional marketing efforts.

Education

Emily holds an MBA from Bethel University and a BBA in marketing from Oklahoma Christian University. Emily is also a graduate of The Fund for American Studies: Institute for Business and Governmental Affairs.