Energy & Utilities

Companies that produce, transport, or sell energy — such as electricity or fuel — to consumers.

Latest Research

  • For Security & Risk Professionals

    REPORT: Predictions 2019: Cybersecurity

    The US-China Trade War Will Revive Corporate Espionage Attacks Around The World

    November 5, 2018 Amy DeMartine, Jeff Pollard, Heidi Shey, Claire O'Malley, Salvatore Schiano, Merritt Maxim, Renee Murphy

    The race to improve customer engagement compels companies to collect volumes of personal data, and this puts enormous pressure on security teams to protect customers from fraud, privacy abuses, and other breaches of trust. Unfortunately, the combination of data hoarding, consolidated data stores, and interconnectedness makes it easy for attackers to steal valuable data. In the next 12 months, attackers will target specific industries and use automation to enhance their effectiveness. This report guides security and risk (S&R) pros through five predictions for 2019.

  • For CIO Professionals

    REPORT: Digital Twin Links IoT Data With Customer And Business Outcomes

    Digital Twin Frameworks Provide Enterprisewide Context To IoT Data

    October 31, 2018Nate Fleming

    Firms use the internet of things (IoT) to connect their products in the field, but what to do with the resulting data remains a challenge. Digital twins of products in the field aggregate and analyze several sources of relevant data, allowing product makers to manage their products more efficiently, prevent product downtime, and offer value-added services to improve customer experience (CX). CIOs and digital leaders in the product maker value chain should read this report to refine their approach to deploying digital twin to catalyze business and customer value.

  • For eBusiness & Channel Strategy Professionals

    REPORT: Digital Transformation Case Studies: How 23 Companies Redesigned Their Business

    Examine Other Industries' Innovation Methods To Inform Your Transformation Strategy

    August 27, 2018 Martin Gill

    Business leaders in every industry are launching initiatives to digitally transform their business. The task is daunting and has no clear path to success. Explore these 23 case studies — highlighting firms in financial services, retail and distribution, B2B, telco and utilities, as well as media and education — to learn how other companies innovated their approaches to digital transformation.

  • For CIO Professionals

    REPORT: The Canadian Tech Market Outlook For 2018 To 2019

    5% Growth In 2018 Will Slow To Under 4% In 2019

    June 26, 2018 Andrew Bartels, Cheryl McKinnon, Nate Meneer

    The Canadian tech market will continue to post solid growth, but several factors may slow growth in 2019. Uncertainty around the future of the North American Free Trade Agreement (NAFTA) combined with concerns about Canadian household debt and real estate market threaten to undermine business investment. Meanwhile, new public cloud offerings in Canada are presenting CIOs with a fresh set of opportunities to modernize their IT infrastructure and direct more cash flow to business technology (BT) projects. Understand how Forrester expects Canadian CIOs to balance these opportunities and uncertainties.

  • For B2C Marketing Professionals

    REPORT: Case Study: ScottishPower Adapts To Customer Needs With RTIM

    April 5, 2018 Rusty Warner, Arleen Chien

    This case study details how B2C marketers need to prioritize improved customer experiences when making enterprise marketing technology (EMT) investments. ScottishPower (SP) overhauled its EMT ecosystem to align with business goals to better unify its customer strategy. With its investment in Alterian's real-time interaction management (RTIM) solution, this energy and gas provider has achieved lower churn rates and higher customer satisfaction scores, as well as operational efficiencies.

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