Enterprise Collaboration

Sharing activities and data across a network of allies, enterprise collaboration codifies the knowledge that a company creates and efficiently disseminates it to the people who need it — when they need it.

Latest Research

  • For eBusiness & Channel Strategy Professionals

    REPORT: Case Study: Geoffrey Insurance Boosts Customer Engagement With Personalized Interactive Video

    Personalized Video Increases The Value Of New Customer Communications

    September 17, 2018 Nick Barber, Ellen Carney

    Insurers struggle to communicate effectively with customers. In an industry rife with dense language and even denser business processes, how can digital business leaders engage customers and sustain their attention to ensure that communications have the intended impact? The UK's Geoffrey Insurance turned to personalized videos to onboard new customers, increase customer engagement, and improve operating performance.

  • For Application Development & Delivery Professionals

    REPORT: The Critical Role Of Policy In Enterprise Collaboration

    Processes: The Enterprise Collaboration Playbook

    August 31, 2018 Art Schoeller

    A clear collaboration policy is essential for employees using customer, partner, and internal collaboration tools. While it takes a cross-organizational team to establish a collaboration policy, the technology organization will play an increasingly important role: to steer the policy creation process, embed the policy in tools and training, and educate employees. This report provides application development and delivery (AD&D) professionals with guidance on creating an effective collaboration policy amid a changing landscape of opportunities and challenges. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.

  • For Application Development & Delivery Professionals

    REPORT: Get A Pulse On Your Collaboration Program

    Performance Management: The Enterprise Collaboration Playbook

    August 20, 2018 Art Schoeller

    The benefits of collaboration are hard to quantify. With the exception of email and audioconferencing, collaboration hasn't reached the phase where we're wondering what we ever did without it. Application development and delivery (AD&D) professionals at the helm of the collaboration leadership team should read this report to learn how to track the progress of their collaboration programs and tailor their choices of metrics to stakeholder expectations. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.

  • For Application Development & Delivery Professionals

    REPORT: Implement Essential Change Management Practices To Improve Digital Experience Delivery

    Continuous Improvement: The Digital Experience Delivery Playbook

    August 8, 2018 Mark Grannan

    So, you've finished your first major digital experience delivery project: You've launched the app, modernized the website, and integrated your digital experience technologies. Now, you must create a sustainable digital experience delivery organization that can quickly adapt to future conditions and deliver on your needs today. This report helps application development and delivery (AD&D) pros understand how to do this by incorporating a robust change management strategy to support ongoing improvements to digital experience initiatives. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.

  • For Application Development & Delivery Professionals

    REPORT: Organizing For Success In Collaboration

    Organization: The Enterprise Collaboration Playbook

    August 6, 2018 Art Schoeller

    Too often, technology leaders approach staffing for collaboration as they would other technology-organization-led projects. Application development and delivery (AD&D) leaders must establish resources to address the concerns of key stakeholders from finance, human resources, legal, compliance, and security. They also must establish a plan to address adoption, which requires new skills unfamiliar to the majority of technology organizations. This is an update to a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.

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