Europe

Comprising 47 countries, islands, and other territories, Europe is the world's sixth-largest continent and — with more than 700 million inhabitants — home to approximately 12% of the total global population. Europe is bordered by numerous bodies of water, including the Mediterranean Sea, and is separated from Asia by the Caspian and Black Seas and Russia's Ural Mountains. Beginning in 1993, a series of treaties led to the expansion of the European Union as a geopolitical organization comprising more than 25 countries.

Latest Research

  • For eBusiness & Channel Strategy Professionals

    REPORT: Online Retail Will Drive Overall European Retail Sales Growth Through 2023

    Highlights From The Forrester Analytics: Online Retail Forecast, 2018 To 2023 (Western Europe)

    December 13, 2018 Michelle Beeson, Claudia Tajima

    Western European online retail sales will continue their double-digit growth through 2023. That's good news because online sales growth will drive overall sales for retailers. This report highlights findings from Forrester's latest five-year online retail sales forecast for Western Europe, which details growth across 22 product categories in 17 countries in Western Europe.

  • For Security & Risk Professionals

    REPORT: Maintain Your Security Edge

    Continuous Improvement: The Security Architecture And Operations Playbook

    December 6, 2018 Heidi Shey, Jeff Pollard, Claire O'Malley

    New security objectives and approaches call for shifts in architecture and operations — but more importantly, for security leaders to reassess their investments in their most valuable asset: employees. Complacency, a widening gap between skills and talent, a lack of diversity, and a focus on technologies over people are threats to the business. In an environment of competitive hiring and fast-evolving threats, security leaders must invest in professional development and growth for themselves and their staffs. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.

  • For Security & Risk Professionals

    REPORT: The State Of Data Security And Privacy: 2018 To 2019

    Benchmarks: The Data Security And Privacy Playbook

    December 5, 2018 Heidi Shey, Enza Iannopollo

    This data-driven report outlines budgeting and spending, technology adoption plans, and other key breach, data protection, and privacy trends in global firms for 2018 through 2019. Understanding these trends and their implications will help security and risk (S&R) executives examine, and adjust as necessary, their own plans for data security and privacy.

  • For B2C Marketing Professionals

    REPORT: Forrester Analytics: Online Insurance Forecast, 2018 To 2023 (EU-7)

    ForecastView Document

    November 30, 2018 Michael O'Grady, Oliwia Berdak

    This report looks at the factors that drive the size and growth of the non-life insurance markets in the UK, Germany, France, Spain, Italy, the Netherlands, and Sweden. It details the size of online and digital-influenced sales and considers the offline and online factors that influence buying behaviors. This report provides context to the Forrester Analytics: Online Insurance Forecast, 2018 To 2023 (EU-7).

  • For Security & Risk Professionals

    REPORT: The Forrester Wave™: Managed Security Services Providers (MSSPs), Europe, Q4 2018

    The 14 Providers That Matter Most And How They Stack Up

    November 19, 2018 Paul McKay, Jeff Pollard

    In our 26-criterion evaluation of European managed security service providers (MSSPs) we identified the 14 most significant ones —Accenture, Atos, BT, Capgemini, Deloitte, Fujitsu, IBM, NTT, Orange Cyberdefense, Secureworks, Symantec, Trustwave, T-Systems International, and Wipro — and researched, analyzed, and scored them. This report shows how each provider measures up and helps security leaders make the right choice.

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