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Business Technographics

Forrester Analytics Business Technographics® Workforce Survey, 2021

Surveyed Date
August 2021
Number of Respondents
10,255

Description

SURVEY TOPICS

  • Device usage
  • Device inventory
  • Device preferences
  • Device ownership and bring-your-own (BYO)
  • App usage
  • App inventory
  • App ownership
  • App attitudes
  • Software acquisition
  • Mobile wireless experience
  • Future fitness and customer obsession
  • Working style
  • Collaboration scenarios
  • Device privacy and security
  • Privacy and security attitudes
  • Information risk profile

SURVEY METHODOLOGY

The Forrester Analytics Business Technographics Workforce Survey, 2021, was fielded between May and July 2021. This online survey included 10,255 respondents in Australia, Canada, China, France, Germany, India, the UK, and the US from companies with two or more employees.

Forrester’s Business Technographics ensures that the final survey population contains only information workers who use a device for work at least 1 hour per day. Dynata fielded this survey on behalf of Forrester. Survey respondent incentives included points redeemable for gift certificates.

Please note that the brand questions included in this survey should not be used to measure market share. The purpose of Forrester’s Business Technographics brand questions is to show usage of a brand by a specific target audience at one point in time.

Please note that due to a programming error, not everyone who qualified to answer BYO2TABLET, BYO3COMPUTER, BYO4, BYO5, BYO5LAPTOP, BYO5TABLET, and BYO5SMARTPHONE completed these questions.

Interactive Dashboards

Drawn from our Business Technographics® data and analytics services, dashboards can be customized by demographics, regions, segments, and attitudes.

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