Google

Latest Research

  • For Enterprise Architecture Professionals

    REPORT: Now Tech: Hadoop/Spark Platforms, Q3 2018

    Forrester's Overview Of 18 Hadoop/Spark Platform Providers

    July 20, 2018 Noel Yuhanna, Mike Gualtieri

    You can use Hadoop/Spark (HARK) platforms to access open source innovation, become significantly more productive, and foster collaboration. But to access these benefits, you'll first have to select from a diverse set of vendors — vendors that vary by size, functionality, geography, and vertical market focus. Enterprise architecture (EA) professionals should use Forrester's Now Tech report to understand the value they can expect from a HARK platform provider and select vendors based on a tool-set approach.

  • For Security & Risk Professionals

    REPORT: The Forrester Wave™: Public Cloud Platform Native Security, Q2 2018

    The Seven Providers That Matter Most And How They Stack Up

    May 22, 2018 Andras Cser

    In our 37-criteria evaluation of public cloud platform native security (PCPNS), we identified the seven most significant ones — Alibaba, Amazon Web Services (AWS), CenturyLink, Google, IBM, Microsoft, and Rackspace — and researched, analyzed, and scored them. This report shows how each provider measures up and helps security and risk (S&R) professionals make the right choice.

  • For Infrastructure & Operations Professionals

    REPORT: How To Apply Google's Site Reliability Engineering Approach To Your Infrastructure

    Processes: The Infrastructure Transformation Playbook

    May 15, 2018 Chris Gardner, Charles Betz

    Google's Site Reliability Engineering (SRE) practices have provoked considerable debate among infrastructure and operations (I&O) leaders — some are utterly skeptical, and others are racing to adopt as many as they can. Forrester examined the 24 core concepts of SRE. In this report, we provide I&O pros with a definitive guide to which ones to adopt, which to tweak, and which to avoid.

  • For B2C Marketing Professionals

    REPORT: Forrester Data: Digital Marketing Tracker, Q4 2017

    ForecastView Document

    April 24, 2018 Brandon Verblow

    Forrester's Digital Marketing Tracker provides marketers and media professionals with a quarterly update of online advertising revenue trends globally. The tracker captures revenue and user data for 13 key digital media and services companies, which together constitute more than 75% of the online advertising market. It also now includes additional "other" spending to provide a complete global view. The spreadsheet includes quarterly historical data from Q1 2015 to Q4 2017.

  • For Security & Risk Professionals

    REPORT: CISOs, Get Ready To Pay More As Tech Titans Enter The Security Market

    Alphabet, Amazon, And Microsoft Seek To Remake The Cybersecurity Landscape

    April 24, 2018 Jeff Pollard, Joseph Blankenship

    Three tech giants are rushing in to disrupt the cybersecurity market the same way they disrupted retail, computing, and advertising. When computing was on-premises or in client-owned data centers, a point-product approach to security made sense (even if it didn't work all the time). However, Alphabet, Amazon, and Microsoft are now looking to circumvent existing security product vendors by delivering security capabilities to where client workloads are moving: the cloud. This report helps S&R pros prepare to work with these new security giants.

View all research

Analysts Who Cover Google

View all related analysts

Related Vendors

Related Topics