Google

Online search engine Google (NASDAQ: GOOG) offers targeted search results based on a proprietary algorithm. Most revenue (from the search engine and subsidiaries YouTube and DoubleClick) is generated through sales of online advertising that is relevant to search results. Based in Mountain View, Calif., US.

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2 results in Reports

  • Google
  • Past 6 months
  • Customer Experience Management
  • For Customer Insights Professionals

    Report:Master Your Customers' Mobile Pathways

    How High Is Your Direct Engagement? Are Your Customers More Likely To Stop Along The Way?

    Some 70 million Americans spend more time online on their smartphones than on any other device. It's been hard to know how your customers find their way to and from your mobile moments. Until now....

    • Downloads: 237
  • For Customer Insights Professionals

    Report:Brief: Google Alphabet Will Upend Local Marketing Practices

    The Firm's Restructuring Makes Current Data Practices Obsolete

    Taken at face value, Google's recent restructuring seems like a straightforward move meant to appease Wall Street. We believe there is more at stake: the ability to compete in local markets, on local...

    • Downloads: 68