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For CMO Professionals
Landscape: The Brand Experience Playbook
Technology-empowered consumers today have access to more information on brands than ever before and demand more of these brands. In turn, chief marketing officers (CMOs) are challenged to understand...
- Downloads: 832
For Infrastructure & Operations Professionals
Introducing Forrester's Employee Mobile Mind Shift Index
The mobile mind shift is the expectation that your customers can get what they want in their immediate contexts and moments of need — and it's revolutionized how businesses engage with customers. But...
- Downloads: 66