Healthcare

Comprising private and government-owned organizations, the healthcare industry is dedicated to the diagnosis, treatment, and prevention of human illnesses. Clinical quality, the emergence of online channels, consumer-driven plan design — in all of these areas and more, technology strategy and implementation have become central to the success of healthcare organizations. Healthcare and life sciences research delivers market insights, technology assessments, and best-practice benchmarks and analyzes trends such as the IT "interstructure" that connects payers to hospitals and doctors, website usability and consumer marketing for healthcare, and the role of new IT applications in speeding clinical trials for new drugs.

Latest Research

  • For Customer Experience Professionals

    REPORT: The US Customer Experience Index, 2019

    How Brands Build Loyalty With The Quality Of Their Experience

    June 11, 2019 Rick Parrish

    How well do leading brands build loyalty with the quality of their customer experience (CX)? This year, we reveal the scores of all 260 brands across 16 industries in the US Customer Experience Index (CX Index™). We also unveil new trends in CX quality and the role that emotion plays in CX. Customer experience professionals can use this report to inform their ongoing improvement efforts.

  • For CIO Professionals

    REPORT: Improve The Human Condition To Drive Your Healthcare Innovation

    Opportunities Extend Beyond Pure Healthcare And Include Your Own Employees

    June 10, 2019 James Staten

    All your innovation investments and efforts should be driven by customer experience (CX) insights. For nearly every industry, a key aspect of this is the challenges customers face in their everyday lives regardless whether you are a B2B or B2C company. Healthcare models this concept because the lives and well-being of its customers are the source of future value. CIOs should read this report to understand how healthcare companies and new players are innovating to improve the human condition while positioning their firms for future market leadership.

  • For CIO Professionals

    REPORT: The Forrester New Wave™: Virtual Care Solutions For Digital Health, Q2 2019

    The 13 Providers That Matter Most And How They Stack Up

    June 5, 2019 Arielle Trzcinski

    In Forrester's evaluation of the emerging market for virtual care solutions for digital health, we identified the 13 most significant providers in the category — 98point6, American Well, Bright.md, CirrusMD, Doctor On Demand, eVisit Telemedicine Solution, InTouch Technologies, MDLIVE, SnapMD, Synzi, Teladoc Health, TytoCare, and Zipnosis — and evaluated them. This report details our findings about how well each vendor scored against 10 criteria and where they stand in relation to each other. Healthcare professionals can use this review to select the right partner for their virtual care needs.

  • For eBusiness & Channel Strategy Professionals

    REPORT: Build A Connected Health Experience With Smart Home Devices

    A Guide To Successful Deployment And Adoption Using IoT At Home

    June 3, 2019 Arielle Trzcinski, Frank E. Gillett, Annalise Clayton

    US healthcare spending is at a critical level. Approximately 90% of the nation's $3.3 trillion in annual healthcare expenditures is for chronic and mental health conditions, not routine care. Creating connected experiences engages consumers and empowers them to manage their health and proactively intervene to prevent potential issues. Healthcare digital business leaders must overcome the complexity of smart home products to tap into the power of the internet of things (IoT) and create connected experiences that tackle the Quadruple Aim.

  • For eBusiness & Channel Strategy Professionals

    REPORT: Now Tech: Enterprise Health Clouds, Q2 2019

    Forrester's Overview Of 29 Enterprise Health Cloud Providers

    May 21, 2019 Jeff Becker

    You can use enterprise health clouds to reduce infrastructure costs, create a 360-degree view of the consumer, and deploy compelling new high-touch engagement solutions. But to realize these benefits, you'll first have to select from a diverse set of vendors that vary by size, functionality, geography, and vertical market focus. Healthcare digital business leaders should use this report to understand the value they can expect from an enterprise health cloud provider and to select one based on size and functionality.

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