Why Read This
As commerce programs that reach across customer touchpoints get more complex and risky, the process of selecting a services provider has become increasingly critical to businesses' success or failure. Yesterday's relatively simple eCommerce projects have become today's customer experience, business, and technology transformation programs. Companies now require a multidisciplined vendor partner to guide decisions upon which rest millions of dollars of revenue, brand differentiation, customer satisfaction, and careers. It is no longer a matter of selecting an eCommerce platform and hiring a firm to support systems integration: Today's commerce services firms support a range of problems and questions, providing channel strategy, technology strategy, customer experience design, systems integration, and managed services. Selecting your services provider may be the most important decision you make as an eBusiness leader. This report acts as a guide to help you consider the most critical elements throughout that process.