For eBusiness & Channel Strategy Professionals

How US Consumers Research Retirement

Many Sources Are Used, But Financial Advisors Are Considered Most Helpful

    Why Read This Report

    Less than half of US online adults have done retirement research. Consumers who are worried about having enough money to retire are less likely to have done research; investors and older consumers are more likely to have done retirement planning. Books, newspapers, magazines, and Web sites are the most commonly used resources. But financial advisors — independents, as well as those employed by full-service brokerages — are considered the most helpful resources. Investment firms' Web sites are considered more helpful than life insurance agents and print or online media.
    US $499
    Add To Cart
    Become A Client

    Get objective, pragmatic guidance that helps you make tough decisions and succeed in a complex world. Contact us to learn more.

    Already A Client?
    Log in to read this document.