IT Spending Forecasts

IT spending forecasts project the money spent on technology infrastructure and support systems.

Latest Research

  • For CIO Professionals

    REPORT: Design Data Governance For The Data Economy

    Visionary Vendors And Data Providers Address New Requirements

    May 18, 2018 Jennifer Belissent, Ph.D., Henry Peyret

    The data economy is thriving. Firms are eager to deliver a seemingly endless supply of data and insights to meet the insatiable demand. This new frenzy raises the bar on data governance — data quality was only the beginning. Not only do companies need to build new data products and services, they also need to set prices, terms, and conditions — and ensure the regulatory compliance of their data.

  • For CMO Professionals

    REPORT: Forrester Analytics: Marketing Automation Technology Forecast, 2017 To 2023 (US)

    ForecastView Document

    May 17, 2018 Jennifer Adams, Jay McBain, Ryan Skinner, Rusty Warner, Lori Wizdo

    Marketing automation technologies allow marketers to market effectively via multiple channels while automating repetitive tasks. This US data-driven report gives a five-year view of growth for six technologies within the marketing automation ecosystem: cross-channel campaign management software; content marketing platforms; lead-to-revenue management automation platforms; marketing resource management software; real-time interaction management solutions; and through-channel marketing automation platforms.

  • For Application Development & Delivery Professionals

    REPORT: The Growing Importance Of Process To Digital Transformation

    New Goals, Tools, And Methodologies Reshape Process Initiatives

    May 8, 2018 Rob Koplowitz

    Forrester's Q1 2018 Digital Process Automation Survey revealed that respondents' businesses are changing in ways that require more digital automation than ever before. Application development and delivery (AD&D) pros must rethink their approach to process initiatives to support a level of automation most are unprepared to address. This report examines how process initiatives increasingly focus on digital transformation — and the approaches organizations are taking to accomplish their new goals.

  • For CMO Professionals

    REPORT: Forrester Data: Marketing Automation Technology Forecast, 2017 To 2023 (Global)

    ForecastView Document

    April 30, 2018 Jennifer Adams, Jay McBain, Ryan Skinner, Rusty Warner, Lori Wizdo

    Marketing automation technologies allow marketers to effectively market via multiple channels while automating repetitive tasks. This data-driven report gives a five-year view of growth for six technologies within the marketing automation ecosystem: cross-channel campaign management (CCCM) software, content marketing platforms (CMPs), lead-to-revenue management (L2RM) automation platforms, marketing resource management (MRM) software, real-time interaction management (RTIM) solutions, and through-channel marketing automation (TCMA) platforms.

  • For CIO Professionals

    REPORT: Internet-Of-Things Heat Map 2018

    Prioritize IoT Use Cases Based On Value To Your Company Operations

    April 23, 2018 Michele Pelino, Frank E. Gillett

    CIOs face a daunting, fragmented array of internet-of-things (IoT) solutions to enhance operational efficiencies and enable personalized customer experiences. IoT use cases like building management, security, and surveillance apply to many firms; other use cases enhance operational processes; and still others address specialized needs in industries such as healthcare or industrial manufacturing. This report helps you determine which use cases might be relevant to your organization and evaluate the impact they have on your company's strategic business priorities.

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