IT Spending Forecasts

IT spending forecasts project the money spent on technology infrastructure and support systems.

Refine your results

Date Range

Role

Methodology

Industry

Market Imperatives

Region

Vendor

Analyst

64 results in Reports

  • B2B eCommerce
  • For B2B Marketing Professionals

    Report:Best Practices For Social Content Hubs

    A social content hub can be an effective tactic for providing prospective buyers with a dynamic destination to explore your products and offerings. But before you invest in the resources and...

    • Downloads: 320
  • For Enterprise Architecture Professionals

    Report:TechRadar™: Integration Technologies, Q2 2015

    The Range Of Integration Technologies Is Diversifying

    Integration technologies are a middleware category of products to develop, maintain, and execute interfaces between applications and databases. The integration domain is a renewed hot topic for...

    • Downloads: 607
  • For B2B Marketing Professionals

    Report:Take Lead-To-Revenue Management Beyond The Campaign

    Leverage Contextual Multichannel Marketing To Keep Pace With The Evolved B2B Buyer

    If your lead-to-revenue process is still driven by campaigns, you're behind the vanguard. Campaigns have lost power as a tactic to attract new buyers. And, campaigns have never been the most...

    • Downloads: 303
  • For eBusiness & Channel Strategy Professionals

    Report:Forrester Research B2B eCommerce Forecast, 2015 To 2020 (US)

    ForecastView Spreadsheet

    The business-to-business (B2B) eCommerce market is quickly evolving, owing its growth to indoctrinated online buyers and increasing digital network sophistication. The total US B2B market is over...

    • Downloads: 11
  • For B2C Marketing Professionals

    Report:Interactive Channels To Watch In 2014

    This report is the latest installment in an annual series on how marketing leaders leverage interactive channels. Email marketing and display advertising still top marketer's lists, but mobile and...

    • Downloads: 384
  • For eBusiness & Channel Strategy Professionals

    Report:Choose B2B eCommerce Features That Matter

    Where B2B Companies Are Spending Money In 2014

    Forrester partnered with Internet Retailer magazine to survey 155 B2B eCommerce professionals and produce first-of-its-kind sell-side B2B eCommerce benchmarks. The survey developed detailed insights...

    • Downloads: 367
  • For CIO Professionals

    Report:Vendor Landscape: B2B Business Networks

    Supplier Networks And EDI-Based Networks Start To Evolve To Support Supplier-Buyer Collaboration

    Effective document exchange is critical for B2B commerce and thus a key piece of the business technology (BT) agenda for winning, serving, and retaining customers. CIOs have three options for...

    • Downloads: 250
  • For eBusiness & Channel Strategy Professionals

    Report:Death Of A (B2B) Salesman

    One Million US B2B Salespeople Will Lose Their Jobs To Self-Service eCommerce By 2020

    Forrester forecasts that 1 million US B2B salespeople will lose their jobs to self-service eCommerce by the year 2020. While B2B buyers overwhelmingly prefer to research, and increasingly buy,...

    • Downloads: 858
  • For eBusiness & Channel Strategy Professionals

    Report:US Commerce Platform Technology Forecast, 2014 To 2019

    ForecastView Document

    We forecast that the market for commerce technology will almost double by 2019, with growth coming on the back of more than five years of rampant commerce technology replatforming as online retailers...

    • Downloads: 29
  • For eBusiness & Channel Strategy Professionals

    Report:It Takes A Village To Deliver World-Class B2B eCommerce

    Tools And Technology: The B2B eCommerce Playbook

    Producing an effective business-to-business (B2B) eCommerce technology strategy is like planning for a successful journey: You need a good map, a proper guide, and the right tools. In the age of the...

    • Downloads: 688
  • For eBusiness & Channel Strategy Professionals

    Report:Digital Is Busy Transforming B2B Commerce

    Vision: The B2B eCommerce Playbook

    Until recently, most business-to-business (B2B) companies relied on thick print catalogs, armies of sales reps, and well-staffed call centers to drive and support customer purchases. But B2B...

    • Downloads: 1141
  • For eBusiness & Channel Strategy Professionals

    Report:Commerce Service Providers Market Overview: Large-Scale Partners Can Accelerate Commerce For Key Customers

    Market Overview: Commerce Service Providers (CSPs), Q2 2014, Part 2

    To help execute their digital business transformations, companies are increasingly calling upon commerce service providers (CSPs) to define and deliver their digital ecosystem strategies. This report...

    • Downloads: 167
  • For B2C Marketing Professionals

    Report:The Best And Worst Of Email Marketing, 2014

    This report helps marketing leaders benchmark their email marketing campaigns against 98 of their peers that Forrester reviewed from the consumer goods, retail, travel, financial services,...

    • Downloads: 651
  • For B2B Marketing Professionals

    Report:Brief: Boosting Channel Partner Engagement

    Partner Engagement Begets Partner Experience, Which Begets Partner Productivity

    Channel partner engagement — how and how often partners interact with business-to-business (B2B)/tech vendors — is critical, as engagement is a key indicator of partner loyalty and...

    • Downloads: 213
  • For eBusiness & Channel Strategy Professionals

    Report:Predictions 2016: The eCommerce Gap Widens

    How Winning B2B And B2C Firms Will Pull Ahead For Good

    2016 presents B2C and B2B professionals with a now-or-never choice: Either outpace the pack by responding effectively to six important trends — or fall permanently behind in the customer...

    • Downloads: 441
  • For eBusiness & Channel Strategy Professionals

    Report:Website Functionality Benchmark 2013: US Online Apparel Retailers

    The US online apparel retail market is highly competitive. To see whether top US online apparel retailers offer a best-in-class online retail experience, Forrester analyzed Abercrombie & Fitch,...

    • Downloads: 517
  • For CMO Professionals

    Report:Rethink Marketing In The Customer's Context

    How B2B Marketers Need To Recast Their Approach

    Business-to-business (B2B) marketers must face a new reality: Customers seek a range of inputs as they embark on solving business needs. Some executives prefer vendors that can create and deliver on...

    • Downloads: 1157
  • For Application Development & Delivery Professionals

    Report:How To Manage APIs For Customer Engagement

    APIs Need More Than API Management

    Application programming interfaces (APIs) are central to any organization's software strategy to win, retain, and serve customers. As a result, development leaders are scrutinizing API management...

    • Downloads: 581
  • For eBusiness & Channel Strategy Professionals

    Report:Get Your B2B eCommerce Metrics Right

    Performance Management: The B2B eCommerce Playbook

    Business-to-business (B2B) companies face a daunting yet critical task: accurately measuring and reporting the impact that digital channels have on sales, service, loyalty, and operations. Factor in...

    • Downloads: 969
  • For eBusiness & Channel Strategy Professionals

    Report:The Forrester Wave™: B2B Global Commerce Service Providers, Q1 2015

    Accenture Digital, Deloitte Digital, And SapientNitro Lead, With Several Key Players Trailing Closely Behind

    In Forrester's 77-criteria evaluation of the top 11 global commerce service providers (GCSPs), we found that Accenture Digital, Deloitte Digital, and SapientNitro lead the pack with their integrated...

    • Downloads: 610
  • For eBusiness & Channel Strategy Professionals

    Report:Make Your B2B Business A Digital Business

    Executive Overview: The B2B eCommerce Playbook

    New forms of digital customer engagement are transforming B2B businesses. In many cases, they're being forced to fundamentally rethink how they go to market — from the customers they target to the...

    • Downloads: 1590
  • For eBusiness & Channel Strategy Professionals

    Report:US B2B eCommerce Will Be Twice The Size Of B2C eCommerce By 2020

    ForecastView Document

    US business-to-business (B2B) retail sold more than $8 trillion in goods in 2014, accounting for roughly half of the US economy's gross domestic product. Although only a fraction of this wholesale...

    • Downloads: 22
  • For eBusiness & Channel Strategy Professionals

    Report:Alibaba: Understanding The World's Biggest Digital Ecosystem

    The Behemoth's Digital Empire Is Expanding, Both Inside And Outside Of China

    The Alibaba Group could soon make Wall Street history with what will almost certainly be one of the largest initial public offerings ever. eBusiness professionals are wondering how the Chinese...

    • Downloads: 600
  • For eBusiness & Channel Strategy Professionals

    Report:Organize For B2B Digital Transformation

    Organization: The B2B eCommerce Playbook

    Today's business-to-business (B2B) eCommerce organizations must balance executing on a digital strategy with transforming a business. Individually, each priority represents a difficult challenge....

    • Downloads: 1122
  • For eBusiness & Channel Strategy Professionals

    Report:The Forrester Wave™: B2B Commerce Suites, Q4 2013

    The "Big Three" Lead The Pack, But Several Emerging Players Trail Closely Behind

    In Forrester's 66-criteria evaluation of B2B commerce suite vendors, we identified the seven most significant providers in the category — commerceserver.net, hybris (an SAP company), IBM,...

    • Downloads: 1200