IT Spending Forecasts

IT spending forecasts project the money spent on technology infrastructure and support systems.

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2 results in Reports

  • Past 6 months
  • Customer Insights
  • Market Research
  • For Customer Insights Professionals

    Report:The Apple Watch: What Makes Consumers Tick?

    A Technographics® 360 Report: Using Survey, Qualitative, And Social Listening Data

    The unveiling of the Apple Watch on September 9, 2014 left consumers and industry analysts with more questions than answers. For example, after the sluggish sales of smartwatch predecessors, such as...

    • Downloads: 37
  • For Customer Insights Professionals

    Report:Elements To Consider Before Launching A Market Research Online Community

    What You Need For Qualitative Success

    The market research online community (MROC) industry has been evolving; new tools to gain qualitative customer insight have emerged, along with different views on the right approach to community...

    • Downloads: 71