Defined broadly, innovation is any transformation of a process, offering, or business model that has business impact.

Latest Research

  • For CIO Professionals

    REPORT: Technology Innovation Chains Create Breakthrough Opportunities

    Invest In Technology Innovation Chains To Reap Exponential Benefits

    June 21, 2018 Brian Hopkins

    Firms are counting on emerging technology to create breakthrough business innovation at the intersection of customer experience and digital operations. However, it is easy to get stuck on individual technologies and miss opportunities to exploit how they work together to solve problems. This report explores the concept of technology innovation chains through case studies from Google and a major logistics company. It will help CIOs and advanced technology leaders differentiate with emerging technology by shifting how they think about it and invest.

  • For Customer Experience Professionals

    REPORT: Customer Experience Trends In China, 2018

    What China Reveals About The Future Of Customer Experiences

    June 5, 2018 Riccardo Pasto

    China has jumped to the forefront of customer experience (CX) innovation globally. In particular, leading tech firms are pushing the frontiers of digital to capitalize on the mobile-first behaviors of Chinese consumers. CX professionals everywhere can use this report to understand the three key trends driving CX innovation in China: seamless experiences, memorable experiences, and trust-building experiences.

  • For CMO Professionals

    REPORT: How USAA Sets The Benchmark For Differentiation In Mobile Banking

    May 30, 2018 James L. McQuivey

    The US mobile banking category suffers from a lack of differentiation among the big players. Many mobile experiences meet basic functionality and usability criteria, but few stand out. USAA is the exception, with Benchmark scores well above average. In this podcast-style interview with USAA's digital strategy leaders, we explain how banks can go beyond our criteria to create mobile experiences that surprise and delight consumers.

  • For CIO Professionals

    REPORT: Best Practices: Building An Agile, Innovation-Focused Digital Ecosystem

    How Digital Leaders Partner With Technology Providers To Deliver Digital Experiences, Operations, And Innovation

    May 24, 2018 Duncan Jones

    Technology providers are a vital part of every company's digital transformation, but too often, obsolete vendor management processes stifle innovation. This report explains why and how CIOs should transform their vendor management office (VMO) into the hub of a true digital ecosystem by equipping it with next-generation skills, processes, and tools. It also illuminates best practices for strengthening relationships with strategic partners and for balancing risk and innovation when working with emerging suppliers.

  • For CIO Professionals

    REPORT: Emerging Technology Spotlight: Quantum Computing

    May 17, 2018 Brian Hopkins

    Some of the largest vendors and biggest players in their industries are investing heavily to move quantum computing from research to reality. Enterprises must understand what this disruptive technology is and when it will be implemented in software and hardware they can acquire. CIOs and business technology leaders at advanced companies should read this report and the associated deeper research to understand when to begin experimentation.

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