For Application Development & Delivery Professionals

REPORT: Mobile Feast Or Beggar's Banquet?

Landscape: The Mobile App Development Playbook

October 20, 2017 Michael Facemire, Jeffrey S. Hammond

The variety of mobile operating systems, devices, form factors, and middleware technologies make an implementation that simply extends existing websites impossible, as do the time-to-market and user experience demands. This report clarifies the mobile development landscape and highlights the options available to application development and delivery (AD&D) pros and where the market is heading over the next 12 to 18 months. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.

For Application Development & Delivery Professionals

REPORT: Building A Mobile Business Case: It's A Steep Climb

Business Case: The Mobile App Development Playbook

August 31, 2017 Julie A. Ask, Jeffrey S. Hammond, Michael Facemire

Mobile app development may seem inexpensive, but it's not. While there are low-cost development tools and frameworks, apps require ongoing support and updates, and labor costs are high. Moreover, the cost of app development is a drop in the bucket compared with the cost of powering apps through infrastructure that taps into real-time information and services. Application development and delivery leaders must carefully plan a business case that captures the benefits, total costs, and risks of mobile development. This report lays out the steps in that process.

For Application Development & Delivery Professionals

REPORT: Dealing With Development Team Dysfunction

Identify And Address Signs Of Dysfunction In Your Team To Develop Better Software

August 17, 2017 Amanda LeClair, Jeffrey S. Hammond

Software development teams transform their digital delivery capabilities at different speeds. Results from a recent survey indicate that most development teams are improving their processes but that many still have work to do. Dysfunction in the form of misalignment, dated tools, or resistant cultures slows the spread of modern software practices that lead to better business outcomes. This report helps application development and delivery (AD&D) leaders understand the subtle signs of dysfunction and get back to the basics of developing better software faster.

For Application Development & Delivery Professionals

REPORT: Mobile: The First 100 Days

Best Practices Harvested From Industry Leaders In Support Of A Customer Experience Transformation Journey

August 11, 2017 Julie A. Ask, Jeffrey S. Hammond

Just because Fortune 500 companies weren't born mobile doesn't mean they can't evolve their development and delivery operations to build the next generation of mobile and digital experiences. But doing so demands many changes and strong senior leadership. Forrester interviewed more than 40 senior digital business leaders to learn how they drove change within their large enterprises.

For eBusiness & Channel Strategy Professionals

REPORT: Mobile Accelerates Business Transformations

August 11, 2017 Julie A. Ask, Jeffrey S. Hammond

Mobile will simultaneously influence all future digital experiences and accelerate business process transformations. As a result, successful firms are now adopting the operational best practices that have become mainstream in mobile delivery of all experiences. Forrester interviewed 36 digital leaders to understand the impact of mobile on their business. Here is what we learned: Digital business professionals who strive to transform their businesses with digital competencies should follow mobile's lead.