Jeffrey S. Hammond

VP, Principal Analyst serving Application Development & Delivery PROFESSIONALS

Jeffrey is a software development veteran, with more than twenty years of experience in various development, product management, strategy, and marketing roles. He is a leading expert on mobile development, modern application architecture, application life-cycle management, and open source policies and projects. He helps Application Development & Delivery teams improve their productivity while building creative, high-performance cultures.

Previous Work Experience

Jeffrey has been with Forrester since 2006. Jeffrey joined Forrester from IBM's Rational unit, where he created award-winning application development tools, including Rational Rose/J Edition, Rose/CORBA, and Rose/PowerBuilder. Prior to joining Rational Software, Jeffrey was part of Accenture's Advanced Systems Group, where he led application development projects at Fortune 500 clients.

Education

Jeffrey holds a B.S. in economics (finance) from the Wharton School at the University of Pennsylvania.

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94 results in Reports

  • Jeffrey S. Hammond
  • Application Development
  • For Application Development & Delivery Professionals

    Report:Build Five-Star Mobile Apps

    Processes: The Mobile App Development Playbook

    There are millions of mobile apps out there, and they're all competing for the same consumers. Companies hoping to reach customers through the mobile channel need to ensure that their apps get high...

    • Downloads: 1365
  • For Application Development & Delivery Professionals

    Report:Build Mobile Apps That Drive Engagement

    Executive Overview: The Mobile App Dev Playbook

    The mobile mind shift is driving application developers' business peers and customers to expect (and demand) support for a wide variety of smartphones and tablets. But building mobile apps is...

    • Downloads: 1521
  • For Application Development & Delivery Professionals

    Report:Choose The Right Mobile Development Solutions

    Tools And Technology: The Mobile App Development Playbook

    Traversing the mobile app development technology landscape is challenging — particularly in light of different mobile development approaches, the range of infrastructure capabilities, and the...

    • Downloads: 1208
  • For Application Development & Delivery Professionals

    Report:Best Practices For Building Beacon-Enabled Apps

    Beacons Add The Power Of Proximity To Modern Applications

    As the mobile mind shift swings into high gear, developers must reimagine how they design apps to interact with the physical world. Wireless sensors linked to Internet of Things (IoT) systems will...

    • Downloads: 119
  • For eBusiness & Channel Strategy Professionals

    Report:Mobile Technologies That Drive Sales

    Tools And Technology: The Mobile eBusiness Playbook

    New mobile features, capabilities, and devices are cropping up seemingly by the day. This fast-paced change is dramatically affecting how eBusiness professionals interact with their teams and...

    • Downloads: 1744
  • For Application Development & Delivery Professionals

    Report:The Future Of Mobile Application Development

    Vision: The Mobile App Development Playbook

    With the worldwide population of smartphone users approaching 2 billion, and tablets numbering in the hundreds of millions, the scope of the mobile computing revolution rivals that of the move from...

    • Downloads: 2649
  • For Application Development & Delivery Professionals

    Report:Web, Hybrid, And Native Mobile Apps All Have Their Place

    Strategic Plan: The Mobile App Development Playbook

    In the past few years, we've handled hundreds of client inquiries regarding which technology approach best suits mobile app development needs. The most common question: "Should we go with a native...

    • Downloads: 2600
  • For Application Development & Delivery Professionals

    Report:Measuring Mobile Apps

    Performance Management: The Mobile App Development Playbook

    When beginning to build and deploy mobile apps, development teams quickly discover that they need to deliver new versions and updates much faster: eight to 12 times a year or more. Mobile performance...

    • Downloads: 1004
  • For Application Development & Delivery Professionals

    Report:Quick Take: Microsoft Open Sources .NET

    Support For Linux And OS X Mark Big Bets On Azure And Modern Applications

    Microsoft just took the wraps off a set of announcements and updates to the .NET framework, Visual Studio development tools, and Azure cloud services. These announcements include contributing major...

    • Downloads: 141
  • For Application Development & Delivery Professionals

    Report:Mobile Feast Or Beggar's Banquet?

    Landscape: The Mobile App Development Playbook

    Application development and delivery (AD&D) leaders are mistaken if they believe they can model their enterprise mobile solutions as a simple extension of dot-com and Web 2.0. The variety of mobile...

    • Downloads: 917
  • For Application Development & Delivery Professionals

    Report:Predictions 2015: Mobile Development Goes Composable, Contextual, And Cross-Touchpoint

    Experience Creation Trumps App Creation

    Consumer and employee demands for innovative mobile experiences will continue to accelerate in 2015. Mobile platforms, development tools, and programming techniques, focal points for every firm's...

    • Downloads: 408
  • For Application Development & Delivery Professionals

    Report:Brief: Salesforce Pivots To Modern Applications

    Should You Follow The Lightning? The Answer Isn't Simple

    A new platform choice for customer-facing apps and a business technology (BT) agenda has emerged: Salesforce. Two years of engineering is shifting Salesforce's cloud platforms to modern component...

    • Downloads: 197
  • For CIO Professionals

    Report:CIOs: Organize For Mobile Success

    Build And Support IDEA Teams To Drive Mobile Moments

    Customer expectations are soaring as the mobile mind shift accelerates. In order to meet those expectations, CIOs must work closely with their business peers. Where to start? We suggest a four-part...

    • Downloads: 255
  • For Application Development & Delivery Professionals

    Report:The Offline Mobile Challenge

    Tackling Mobile Apps' Most Important And Difficult Feature

    Companies are adopting a business technology (BT) agenda with a focus on driving great customer experience, yet these experiences are increasingly delivered on devices with transient network...

    • Downloads: 179
  • For eBusiness & Channel Strategy Professionals

    Report:Improve Mobile Moment Design With iOS 8

    Introducing The Top Ten Ways To Leverage Apple's New Tech

    The release of iOS 8 along with Apple's iPhone 6 series offers eBusiness professionals new opportunities to win, serve, and retain customers in their mobile moments by breaking down the walls between...

    • Downloads: 187
  • For Application Development & Delivery Professionals

    Report:Developers Are The St. Bernard For Mobile Projects

    How App Developers Will Rescue Their Business Counterparts And Continue The Pursuit Of Innovation

    Rushing to "check the box" on mobile projects has led to far too many shortcuts. Digital business leaders have picked the low-hanging fruit and the tree is nearly bare. Too many companies are making...

    • Downloads: 184
  • For Application Development & Delivery Professionals

    Report:Brief: Box Bets Big On Content Services Platform

    Its Yellow Brick Road Will Be A Difficult Journey

    Like Dorothy, swept from the comfort of her home in Kansas, Box finds itself in an increasingly foreboding and threatening world as Dropbox, Google, and Microsoft crush the cost of file sync and...

    • Downloads: 111
  • For Application Development & Delivery Professionals

    Report:Brief: Microsoft Opens Up ALM Collaboration To All (At Last)

    Stakeholder License For Visual Studio Online Improves Collaborative ALM Capabilities

    On August 27, 2014, Microsoft announced a significant change to its Visual Studio Online (VSO) hosted application life-cycle management (ALM) service: stakeholder licenses. This licensing change...

    • Downloads: 89
  • For Application Development & Delivery Professionals

    Report:Case Study: Old Dutch Foods Masters Employees' Mobile Moments

    A Modern Application Approach Optimizes Manufacturing, Distribution, And Sales

    It's easy for development teams to focus their mobile app development efforts exclusively on meeting customers in their mobile moments. But employees also have mobile moments, and there's just as...

    • Downloads: 79
  • For Application Development & Delivery Professionals

    Report:Facebook's Place In A BT Application Development Strategy

    Access To Its Customer Community Is Facebook's Biggest Asset, But Login And Mobile Services Have Broader Potential

    Facebook is the best-known social network in the world, but for developers it's becoming much more. Facebook's APIs and recent acquisitions position it for developing customer-facing systems of...

    • Downloads: 91
  • For Application Development & Delivery Professionals

    Report:Brief: 2014 Mobile Developer Platform Preferences

    Developers Disproportionately Target Android And iOS, With Windows Phone A Credible Third Option

    Android and iOS devices still attract the lion's share of developers because of their broad consumer support and bring-your-own-device (BYOD) adoption by employees. But they aren't the only mobile...

    • Downloads: 240
  • For Application Development & Delivery Professionals

    Report:Building High-Performance Mobile Experiences

    Performance Management: The Mobile Application Development Playbook

    The early days of enterprise mobile app development focused on creating a functional experience and getting it out the door quickly, leaving "quality" as a problem for another day. As organizations...

    • Downloads: 301
  • For Application Development & Delivery Professionals

    Report:IBM Reinforces MobileFirst

    On-Premises Software Converges With Cloud Services

    At two recent customer conferences, IBM showcased the latest rendition of its "MobileFirst" initiative for developers. IBM MobileFirst comprises a set of products, including Worklight, MaaS360,...

    • Downloads: 173
  • For Application Development & Delivery Professionals

    Report:Quick Take: Google Cloud Services Gather Steam

    New Developer Tools, Big Data Services, And Aggressive Pricing Will Tempt Enterprise Developers

    At last week's I/O developer conference, Google announced a slew of new developer tools, application programming interfaces (APIs), and cloud services that will make it easier for developers to put...

    • Downloads: 260
  • For Application Development & Delivery Professionals

    Report:Quick Take: Google Amps Up Android

    Android L-Preview Links Phones and Tablets To Cars, TVs, And Wearables

    Google I/O is the hottest developer conferences in the world for a reason: Android is the fastest growing and most-used mobile platform. That's not to say that Google is not a web juggernaut, too....

    • Downloads: 122