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For CMO Professionals
ForecastView Document
September 25, 2017Jennifer Adams, Andy Hoar
eCommerce is critical for companies, both to acquire new customers and to grow existing customer relationships. Enterprise commerce suites support basic capabilities like running an online catalog, shopping carts, and promotions. Vendors continue to evolve their product offering to support order fulfillment and enable a seamless online customer experience. In the last few years, we've seen the emergence of low-cost easy-to-use platforms focusing on the SMB market. In this data-driven report, we examine the outlook for commerce platforms over the next five years.
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For Security & Risk Professionals
ForecastView Document
August 22, 2017Jennifer Adams,
Chris Sherman
Hackers are creating new, more sophisticated malware daily, and endpoint security solutions provide a critical line of defense to protect PCs, laptops, and servers from these malicious threats. This data-driven report gives a five-year view of growth in the endpoint security solutions market, including endpoint security suites; application integrity protection; application control (whitelisting and application privilege management); endpoint visibility and control (EVC), also known as endpoint detection and response (EDR); and application execution isolation.
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For Security & Risk Professionals
ForecastView Document
August 10, 2017Jennifer Adams,
Merritt Maxim,
Andras Cser
Identity-as-a-service (IDaaS) vendor Okta recently moved into the spotlight with a successful IPO that raised $187 million of equity capital. The IPO filings gave investors and industry observers new information on how fast the nascent IDaaS market is growing. This report presents insights from the Forrester Data: Identity And Access Management Software Forecast, 2016 To 2021 (Global) and discusses our outlook on the IDaaS market.
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For Security & Risk Professionals
Customer-Facing IAM Leads Growth
July 24, 2017
Merritt Maxim,
Andras Cser, Jennifer Adams
New digital business and customer engagement models have extended today's identity boundaries. In response, security pros must now manage identities and access across a variety of populations (employees, partners, and customers), devices, and hosting models to ensure the right people have access to the appropriate level of resources. This report organizes today's diffuse range of identity and access management (IAM) security solutions into seven specific categories and project spending patterns for the global IAM market.
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For Security & Risk Professionals
Transitioning On-Premises Workloads To Hybrid Clouds Fuels Demand For Security
July 6, 2017
Andras Cser, Jennifer Adams
As software, infrastructure, and platforms shift to the cloud, ensuring their security is critical. This has led to a new breed of security services that specifically address cloud security requirements. This data-driven report gives a five-year view of growth in the global cloud security solutions market, including cloud security gateways (CSGs), also known as cloud access security brokers (CASBs); centralized cloud security management (CCSM); hypervisor security; and native infrastructure-as-a-service/platform-as-a-service (IaaS/PaaS) security. We also share highlights from our forecast.
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For Security & Risk Professionals
Transitioning On-Premises Workloads To Hybrid Clouds Fuels Demand For Security
July 6, 2017
Andras Cser, Jennifer Adams
As software, infrastructure, and platforms shift to the cloud, ensuring their security is critical. This has led to a new breed of security services that specifically address cloud security requirements. This data-driven report gives a five-year view of growth in the global cloud security solutions market, including cloud security gateways (CSGs), also known as cloud access security brokers (CASBs); centralized cloud security management (CCSM); hypervisor security; and native infrastructure-as-a-service/platform-as-a-service (IaaS/PaaS) security. We also share highlights from our forecast.
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For Security & Risk Professionals
Customer-Facing IAM Leads Growth
July 24, 2017
Merritt Maxim,
Andras Cser, Jennifer Adams
New digital business and customer engagement models have extended today's identity boundaries. In response, security pros must now manage identities and access across a variety of populations (employees, partners, and customers), devices, and hosting models to ensure the right people have access to the appropriate level of resources. This report organizes today's diffuse range of identity and access management (IAM) security solutions into seven specific categories and project spending patterns for the global IAM market.
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For CIO Professionals
ForecastView Spreadsheet
November 9, 2016Jennifer Adams,
Andrew Bartels,
Dave Bartoletti,
John R. Rymer
Forrester believes public cloud services are the biggest disruption in the tech market in the past 15 years. We expect the global public cloud services market to grow at a compound annual growth rate (CAGR) of 22% over the 2015-to-2020 period. This forecast adds regional and industry granularity to the global public cloud forecast published on September 1, 2016. It breaks out global growth by region (US, Canada, Europe, Asia Pacific, Latin America, and rest of world) and by 20 industry segments (chemicals; construction and engineering; consumer products; education and social services; financial services; government; healthcare; high-tech products; industrial products; insurance; media, entertainment, and leisure; oil and gas; pharmaceuticals and medical equipment; primary production; professional services; retail; telecommunications; transportation; utilities; and wholesale). We examine growth in three categories: cloud platforms (infrastructure-as-a-service [IaaS] and platform-as-a-service [PaaS]); cloud business services; and applications (software-as-a-service [SaaS]).
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For CIO Professionals
ForecastView Spreadsheet
October 17, 2016Jennifer Adams
Private cloud adoption is alive and well. Private cloud offers the best of both worlds, with public cloud-like features but typically offering enterprises the protection of a firewall and use of existing infrastructure. We expect the global private cloud solutions market to grow at a compound annual growth rate (CAGR) of 11.0% over the 2016-to-2021 period. This forecast breaks out global growth by region (US, Europe, Asia Pacific, Latin America, and rest of world) and by 20 industry segments (chemicals; construction and engineering; consumer products; education and social services; financial services; government; healthcare; high-tech products; industrial products; insurance; media, entertainment, and leisure; oil and gas; pharmaceuticals and medical equipment; primary production; professional services; retail; telecommunications; transportation; utilities; and wholesale). We examine growth in four categories: 1) private cloud software suites; 2) private cloud platforms; 3) pre-integrated converged solutions and appliances; and 4) hosted private cloud.
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For B2C Marketing Professionals
ForecastView Spreadsheet
April 12, 2016Jennifer Adams
Data management platforms (DMPs) facilitate smarter media buying by unifying data from multiple sources to allow more accurate and detailed audience segmentation. We expect the US DMP market to grow at a 43% compound annual growth rate (CAGR) from 2015 to 2021. This forecast focuses on DMPs that support the programmatic advertising ecosystem; platform vendors include Adobe, IgnitionOne, Google, Krux, Lotame, Neustar, Oracle, and Wunderman (KBM Group). The forecast breaks out US DMP growth by deployment model, enterprise/SMB, and 10 industry segments (consumer products; financial services; healthcare; high-tech products; insurance; media, entertainment, and leisure; pharma and medical equipment; retail; telecommunications; transportation; and other).
