Julie A. Ask

Vice President, Principal Analyst serving eBusiness & Channel Strategy PROFESSIONALS

Julie serves eBusiness & Channel Strategy Professionals. Julie's 25 years of work experience is balanced between the engineering and management consulting work she did in the first half of her career and her work as an analyst for the past 12 years. The combination of technical and business expertise positions prepared her well to work with business leaders to identify new opportunities offered by mobile technology and to develop strategies to engage with consumers on mobile devices. She has worked with hundreds of clients across retail, travel, banking, insurance, CPG, healthcare, retail, and more to advise and guide the development of their mobile strategies.

Julie's research and analysis have been widely cited in publications including The Wall Street Journal, The New York Times, USA Today, BusinessWeek, RCR Wireless, and The Onion and on CBS, NBC, and PBS.

Previous Work Experience

Prior to becoming an analyst, Julie worked at a contextual services mobile startup in San Francisco and prior to that at Booz Allen & Hamilton.

Education

Julie holds a B.S.E.E. and a Master of Science in electrical engineering and computer science from the Massachusetts Institute of Technology (MIT). She also holds an M.B.A. from the University of Michigan.

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17 results in Reports

  • Government
  • Jennifer Belissent
  • For CIO Professionals

    Report:Data Sharing Transforms Public Procurement

    Open Data Enables Adaptive Intelligence And Process Transformation

    Historically, information asymmetries plagued the buying process. Buyers didn't know the true value of goods or services and often just accepted a price as given. In the age of the customer, price...

    • Downloads: 116
  • For CIO Professionals

    Report:Brief: Drive Digital Service Transparency And Efficiency With Data And Analytics

    The US Digital Services Playbook Series

    In August 2014, the White House announced the creation of the US Digital Service, which promptly released a US Digital Services Playbook. This playbook, which spans the fields of customer experience,...

    • Downloads: 73
  • For CIO Professionals

    Report:Shared Services: If WyCAN, So Can You!

    Thought Leadership And Teamwork Enable Cost-Savings And Better Service For Consortium Members

    Public sector organizations don't have the privilege of dialing back on scope in challenging economic times. In fact, when the going gets tough, government organizations often have to kick into high...

    • Downloads: 145
  • For CIO Professionals

    Report:Introducing The New Cabinet-Level City CIO

    Strategic CIOs Collaboratively Build The Foundation Of Smart Cities

    Local governments must address the needs of diverse and often growing constituencies with limited and often dwindling resources — following that age-old mandate of doing more with less....

    • Downloads: 170
  • For CIO Professionals

    Report:The Age Of The Citizen: Smart Governments Embrace And Enable Disruption

    In the current age of the customer, the power has shifted from the provider of goods and services to the consumer. These individuals — your citizens — are bringing their expectations to...

    • Downloads: 371
  • For CIO Professionals

    Report:Getting The Most Out Of Open Data

    Well-Designed Programs, Partner Ecosystems, And Data Brokers Generate Innovation And Value

    Open data strategies — initially driven by goals of increased transparency and accountability in government spending and performance — are now shifting to supporting innovation and...

    • Downloads: 375
  • For CIO Professionals

    Report:Governments Embrace New Modes Of Constituent Engagement

    Social Media, Mobility, And Open Data Transform eGovernment From Electronic To Engaged

    One of the most significant changes in city governance has been the growing trend toward constituent engagement — both with individual citizens and local businesses. Even in non-democratic...

    • Downloads: 556
  • For CIO Professionals

    Report:Quick Take: Impressions From Mobile World Congress 2014

    This year's Mobile World Congress (MWC) in Barcelona brought together 80,000 attendees. The event is both the world's largest exhibition for the mobile industry and a conference featuring top...

    • Downloads: 370
  • For CIO Professionals

    Report:Brief: Applying The US Digital Services Playbook

    A Guide For US Federal CIOs

    In August 2014, the White House announced the creation of the US Digital Service and the appointment of a digital administrator, along with a set of guidelines called the US Digital Services...

    • Downloads: 92
  • For CIO Professionals

    Report:Beyond Cost: Achieve Better Government Outcomes Through Shared Services

    Shift To The BT Agenda Drives Shared Services In the Public Sector

    The perennial call for public sector reform has not slackened. The pain of austerity measures and the pressures for increased efficiency heighten that call. The need to address decrepit applications...

    • Downloads: 82
  • For CIO Professionals

    Report:Service Providers Accelerate Smart City Projects

    Look For Partners With Software Assets And Prebuilt Solutions For More Cost-Effective And Rapid Delivery

    Numerous factors drive cities to take a smarter approach to their administration and development. They increasingly value technology as a lever to enable scalable and sustainable transformation both...

    • Downloads: 425
  • For CIO Professionals

    Report:From Mobile Government To Mobility Enablement

    Governments Not Only Embrace The Mobile Mind Shift, They Enable It

    In the age of the customer, government organizations must understand and address the needs of their citizens. For governments, it's the "age of the citizen," with demands for greater transparency and...

    • Downloads: 219
  • For CIO Professionals

    Report:Brief: Cities Take Over The Show

    At Smart City Expo 2014, Cities Take The Stage And The Show Floor To Demonstrate Government Innovation

    A well-balanced mix of technology vendors, academics across various disciplines, and government practitioners descended upon Barcelona last week for the fourth annual Smart City Expo World Congress...

    • Downloads: 72
  • For CIO Professionals

    Report:Case Study: Data-Driven Customer Engagement Transforms Public Services

    Société De Transport De Montréal Thanks Passengers And Drives Revenues

    Airlines court frequent fliers with rewards for loyalty and as a consequence get to know their customers better. Why not public transportation? In Canada, Société de Transport de...

    • Downloads: 131
  • For CIO Professionals

    Report:The DATA Act: One Small Step For Data, One (Potentially) Giant Step For Accountability

    Can The US Government Get Its Data Act Together?

    On May 9, 2014, President Barack Obama signed the Digital Accountability and Transparency Act of 2014 (DATA Act) into law. This bipartisan legislation is an effort to modernize the way the government...

    • Downloads: 84
  • For CIO Professionals

    Report:Brief: Three Digital Leadership Plays Challenge CIOs To Drive Change In Tech Management

    The US Digital Services Playbook Series

    In August, the White House announced the creation of the US Digital Service and concurrently released a US Digital Services Playbook. This playbook, which spans the fields of customer experience,...

    • Downloads: 103
  • For CIO Professionals

    Report:Open Data Changes The Business Of Government

    Open Data Pioneers Offer Lessons For Launching Initiatives

    Data has become quite the buzzword lately, with everyone looking to mine their big data for customer insights, operational efficiencies, and business performance improvement. Governments are no...

    • Downloads: 469