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Laura   Koetzle

Laura Koetzle

VP, Group Director Serving Security & Risk Professionals

Laura leads the research organization that serves Infrastructure & Operations Professionals, Security & Risk Professionals, and Sourcing & Vendor Management Professionals. Her team's research agenda encompasses designing, building, operating, securing, and sourcing the systems, technologies, and processes that firms need to win, serve, and retain customers.

Previous Work Experience

Previously at Forrester, Laura was the Global Council leader for Forrester's CIO Group and launched Forrester's Information & Knowledge Management Council. She has also served as research director for both the I&O and S&R research teams. As a Security & Risk analyst, Laura researched operating system security, security architecture, network security, and security incident response, and she served as the chairperson for Forrester's inaugural Security Forum event.

Prior to joining Forrester, Laura was a senior technologist at Razorfish, a New York consultancy, where she led teams of software developers responsible for eCommerce fulfillment systems, wireless content delivery applications, and real-time trading system interfaces for Fortune 500 clients. Before working at Razorfish, Laura built XML content management systems at PC World Communications in San Francisco. While living in Buenos Aires, Argentina, Laura worked as a translator.

Laura's work has enjoyed wide exposure in the media, including BusinessWeek, The Economist, The New York Times, and The Wall Street Journal. Laura has also appeared on CBC, CNN, CNBC, and Reuters Television, and she is a frequent speaker at national and international executive conferences.

Education

Laura holds a B.A. in literature and a certificate in Latin American studies from Harvard University. She also attended the University of Buenos Aires.

Laura Koetzle

VP, Group Director Serving Security & Risk Professionals

Laura leads the research organization that serves Infrastructure & Operations Professionals, Security & Risk Professionals, and Sourcing & Vendor Management Professionals. Her team's research agenda encompasses designing, building, operating, securing, and sourcing the systems, technologies, and processes that firms need to win, serve, and retain customers.

Previous Work Experience

Previously at Forrester, Laura was the Global Council leader for Forrester's CIO Group and launched Forrester's Information & Knowledge Management Council. She has also served as research director for both the I&O and S&R research teams. As a Security & Risk analyst, Laura researched operating system security, security architecture, network security, and security incident response, and she served as the chairperson for Forrester's inaugural Security Forum event.

Prior to joining Forrester, Laura was a senior technologist at Razorfish, a New York consultancy, where she led teams of software developers responsible for eCommerce fulfillment systems, wireless content delivery applications, and real-time trading system interfaces for Fortune 500 clients. Before working at Razorfish, Laura built XML content management systems at PC World Communications in San Francisco. While living in Buenos Aires, Argentina, Laura worked as a translator.

Laura's work has enjoyed wide exposure in the media, including BusinessWeek, The Economist, The New York Times, and The Wall Street Journal. Laura has also appeared on CBC, CNN, CNBC, and Reuters Television, and she is a frequent speaker at national and international executive conferences.

Education

Laura holds a B.A. in literature and a certificate in Latin American studies from Harvard University. She also attended the University of Buenos Aires.

Laura Koetzle's Research

Most RecentMost Popular
  • For CIO Professionals

    REPORT: Gauge Your Technology Leadership Maturity

    Assessment: The Technology Leadership Playbook

    September 25, 2017 Bobby Cameron, Sharyn Leaver, Laura Koetzle

    The age of the customer sets the context for technology-based transformation. But what specific steps will advance the business value of technology? How can you use technology to win, serve, and retain customers? The answer varies by your firm's current level of technology leadership maturity and the demands the tech organization faces to help your firm move to the next stage. This report provides CIOs with a self-assessment tool that will help set a strategy to maximize technology value.

  • For CIO Professionals

    REPORT: Autonomous Vehicles Will Reshape The Global Economy

    Six Transformative Ripple Effects Of Autonomous Transport

    July 20, 2017Laura Koetzle, Carlton A. Doty

    Each week brings a new story about autonomous vehicle experiments by disruptive tech companies that threaten the future of century-old auto manufacturers. This is not one of those stories. We instead uncover the downstream impact of widespread automation in transportation, whose ripple effects go beyond the debatable future of personal vehicles to span government, media, shipping, insurance, data security, and everything in between. CIOs: Learn how and when these changes will unfold to prepare your business for the challenges and opportunities ahead.

  • For CIO Professionals

    REPORT: Maximize Business Value With Fast, Connected Technology

    The Vision Report In The Technology Leadership Playbook

    July 5, 2017 Matthew Guarini, Laura Koetzle, Christopher Mines, Glenn O'Donnell, Bobby Cameron

    The age of the customer is shifting into high gear. Compelling experiences, delivered digitally, separate winners from laggards in this new era. This brings new prominence to technology's role, but also new pressures on technology leaders. The pervasive need for digital experiences exposes old systems, static organizations, and, especially, outmoded cultures that cannot deliver at the speed of the customer. This report outlines a vision for the fast, connected technology organization that companies need to maximize technology's contribution to business value.

  • For Security & Risk Professionals

    REPORT: Jump-Start Zero Trust With Forrester's Reference Architecture

    A Blueprint For Protecting Customers And Employees With Zero Trust

    March 27, 2017Laura Koetzle, Andre Kindness, John Kindervag

    Forrester's Zero Trust Model requires a simple but profound change in the way we think about information security: In Zero Trust, all network traffic is inherently untrusted. In this report, we present a reference architecture and vendor shortlists to help security and risk (S&R) leaders and CIOs get Zero Trust projects moving quickly. Remember: You don't need a greenfield opportunity to get started with Zero Trust — you can build Zero Trust one data flow at a time.

  • For Security & Risk Professionals

    REPORT: Define A Compelling Strategy To Secure And Protect Mobile Moments

    Strategic Plan: The Mobile Security Playbook

    February 14, 2017Laura Koetzle, Chris Sherman, Michele Pelino

    This report helps security and risk (S&R) leaders develop comprehensive strategic mobile security plans to secure and protect both employees' and customers' mobile moments — without degrading the quality of those experiences. Developing a comprehensive mobility strategy requires S&R leaders to: 1) collaborate with executives and decision-makers across the business; 2) communicate the need for a comprehensive mobile strategy; 3) understand current and future mobility requirements; and 4) develop and document a future road map. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.

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