Why Read This
Although spending on IT may be up a bit from past years, there is by no means any money to waste. CIOs must carefully prioritize initiatives and allocate scarce monetary and human resources to support business growth. A survey of internal customers across the business will provide key inputs to the planning process — pointing out areas that can be cut, as well as those that must be increased. An organization that fully embraces customer satisfaction will boost its IT/business relationship and take a giant step forward on the path to true business technology (BT) maturity.