Speaker Biography

Lisa Weinstein

President, Global Digital, Data and Analytics

Sessions Featuring This Speaker

Forrester's Forum For Marketing Leaders

04/14/2015

    Profile

    As President of Global Digital, Data & Analytics at Starcom MediaVest Group—the No. 1 global media communications network as ranked by RECMA and Ad Age—Lisa Weinstein has been instrumental in pioneering new ways to leverage online, mobile, social and search, as well as the trove of data those media generate, to help brands create a whole new category of consumer experiences. She’s also helped to build a new model for partnerships, and in the process reinvented the traditional role of a media agency. She’s also helped to build a new model for partnerships, and in the process reinvented the traditional role of a media agency. Lisa led the network in launching or expanding 13 next-generation partnerships with companies such as Twitter, Facebook and Acxiom.