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Lorenzo   Introna

Lorenzo Introna

Principal Consultant Serving Enterprise Architecture Professionals

Lorenzo is a principal consultant in Forrester’s consulting practice in EMEA. He serves business and technology professionals, helping them utilize Forrester's proprietary research and expertise to meet the ever-changing needs and expectations of their stakeholders.

Lorenzo focuses on developing strategies that help companies put their customers at the center of decision making. He also supports clients in optimizing the utilization of business technology, including business technology/information technology strategy, modern application development, data strategy, and data governance.

Previous Work Experience

Before joining Forrester, Lorenzo worked as a managing consultant helping clients implement digital strategies as well as optimize digital conversion rates. In previous roles, he was VP of global product development for Maritz Research and managing director and CIO for Imagin. Lorenzo also worked for 15 years in the automotive industry.

With more than 30 years' experience, Lorenzo has completed projects focusing on application development, automation, IT strategy, CRM, customer insight, and application portfolio transformation, among others.

Education

Lorenzo completed his diploma in computer programming and holds an advanced certificate in information system management from the University of Pretoria (South Africa).

Lorenzo Introna

Principal Consultant Serving Enterprise Architecture Professionals

Lorenzo is a principal consultant in Forrester’s consulting practice in EMEA. He serves business and technology professionals, helping them utilize Forrester's proprietary research and expertise to meet the ever-changing needs and expectations of their stakeholders.

Lorenzo focuses on developing strategies that help companies put their customers at the center of decision making. He also supports clients in optimizing the utilization of business technology, including business technology/information technology strategy, modern application development, data strategy, and data governance.

Previous Work Experience

Before joining Forrester, Lorenzo worked as a managing consultant helping clients implement digital strategies as well as optimize digital conversion rates. In previous roles, he was VP of global product development for Maritz Research and managing director and CIO for Imagin. Lorenzo also worked for 15 years in the automotive industry.

With more than 30 years' experience, Lorenzo has completed projects focusing on application development, automation, IT strategy, CRM, customer insight, and application portfolio transformation, among others.

Education

Lorenzo completed his diploma in computer programming and holds an advanced certificate in information system management from the University of Pretoria (South Africa).