For B2C Marketing Professionals

REPORT: The Worldwide Tablet Forecast

A ForecastView Report

June 13, 2013Michael O'Grady, Vikram Sehgal

Forrester recently launched its first global tablet forecast. This report provides color and insight into the numbers behind the forecast. We examine some of the key drivers from both a consumer and business perspective and examine the state of tablet adoption in 2017. The report also looks at how the demographics of a typical tablet user will change and discusses the impact that tablets are likely to have on other devices, such as laptops. This report will help clients understand the current and future trends of the worldwide tablet market and how these influence our forecast.

For eBusiness & Channel Strategy Professionals

REPORT: Seven FAQs On The State Of Global Cross-Border B2C Online Retail

October 19, 2016 Lily Varon, Michael O'Grady

This report answers the top questions that Forrester clients ask about the state of cross-border online retail. In an FAQ format, we address eBusiness professionals' questions about general sizing, regions, and categories. We also discuss the implications of using international shipping to reach global shoppers.

For eBusiness & Channel Strategy Professionals

REPORT: Cross-Border Services Will Help Cross-Border eCommerce Reach $627 Billion By 2022

ForecastView Document

June 23, 2017Michael O'Grady

Cross-border shopping will make up 20% of eCommerce in 2022, with sales of $627 billion. Asia Pacific, driven by China, will become the largest eCommerce cross-border region for both imports and exports. Cross-border shoppers are becoming more sophisticated, and new markets like the Middle East, Africa, and Latin America are also adopting cross-border eCommerce. Cross-border sales are driving the development of cross-border services as marketplaces and logistics companies compete for online orders. This report accompanies the global cross-border eCommerce forecast for 2017 to 2022, providing context to the trends in global B2C cross-border eCommerce.

For eBusiness & Channel Strategy Professionals

REPORT: Forrester Data: Online Cross-Border Retail Forecast, 2017 To 2022 (Global)

ForecastView Spreadsheet

April 20, 2017Michael O'Grady

Cross-border shopping will make up 20% of eCommerce in 2022, with sales of US$630 billion. Driven by China, Asia Pacific will become the largest cross-border eCommerce region for both imports and exports. Cross-border shoppers are becoming more sophisticated, and consumers in new markets like the Middle East, Africa, and Latin America are also adopting cross-border eCommerce. This forecast details online cross-border retail across 29 countries and the regions of North America, Latin America, Europe, Asia Pacific, Africa, and the Middle East.

For eBusiness & Channel Strategy Professionals

REPORT: Half Of B2C Online Retail Spend Came From Marketplaces In 2016

ForecastView Document

September 11, 2017Michael O'Grady

Marketplaces are taking an increasing share of B2C online retail sales: Half of B2C online retail spend came from marketplaces in 2016. This report uses Forrester Data's Online Marketplace Tracker to examine 11 marketplaces across 16 countries to understand their share of the B2C eCommerce market and their growth trajectories from 2015 to 2017. This report also looks at the services and factors that will drive future adoption and growth for the key marketplaces.