Michael O'Grady

Forecast Analyst serving Customer Insights PROFESSIONALS

Michael is an analyst on the forecast team, which is responsible for producing all forecasts within M&S research. He focuses on European consumer technology surrounding mobile and digital devices, as well as connected devices and TV viewing in the US.

Previous Work Experience

Prior to joining Forrester, Michael was a portfolio analyst working within the life science industry. He was responsible for understanding trends within the portfolio to help calculate product launch likelihoods and portfolio sustainability.

Education

Michael earned his undergraduate degree in mathematics from Leeds University. He also earned an M.Sc. in IT from University College London and an M.B.A. from the Open University. He is an associate member of the Operational Research Society.

Michael O'Grady's Research

  • For eBusiness & Channel Strategy Professionals

    Report: The Web Will Influence 45% Of EU-7 Offline Sales By 2020

    This report provides context for and insight into Forrester's Web-Influenced Retail Sales Forecast, 2015 To 2020 (EU-7). Although 91% of retail sales in the EU-7 were offline in 2014, an online ...

    • Downloads: 10
  • For eBusiness & Channel Strategy Professionals

    Report: Forrester Research Mobile And Tablet Commerce Forecast, 2015 To 2020 (EU-7)

    This forecast details mobile and tablet commerce sales, sales growth, and online market share from 2015 to 2020 for retail and travel across the UK, Germany, France, Italy, Spain, the Netherland...

    • Downloads: 13
  • For eBusiness & Channel Strategy Professionals

    Report: Forrester Research Web-Influenced Retail Sales Forecast, 2015 To 2020 (EU-7)

    The forecast emphasizes the importance of multichannel retailing as 45% of offline sales will be influenced by the Web in 2020. From 2015 to 2020, web-influenced sales will grow at a compound an...

    • Downloads: 10
  • For eBusiness & Channel Strategy Professionals

    Report: Cross-Border Sales Drive 17% Of Online eCommerce In Western Europe

    This report provides context for and insight into the Forrester Research Online Cross-Border Retail Forecast, 2013 To 2018 (Western Europe). This forecast defines cross-border buyers as consumer...

    • Downloads: 24
  • For eBusiness & Channel Strategy Professionals

    Report: Forrester Research Online Cross-Border Retail Forecast, 2013 To 2018 (Western Europe)

    Western Europe is one of the largest markets in the world for cross-border trade. Online cross-border retail sales in Western Europe will grow at a compound annual growth rate (CAGR) of 11% over...

    • Downloads: 13
  • For B2C Marketing Professionals

    Report: The Worldwide Tablet Forecast

    Forrester recently launched its first global tablet forecast. This report provides color and insight into the numbers behind the forecast. We examine some of the key drivers from both a consumer...

    • Downloads: 181
  • For eBusiness & Channel Strategy Professionals

    Report: Forrester Research Online Retail Forecast, 2012 To 2017 (Western Europe)

    Online retail spending by 22 retail categories for each of the 17 Western European countries. Includes online retail sales as a percent of total retail sales. Also includes online buyers, online...

    • Downloads: 15
  • For B2C Marketing Professionals

    Report: Forrester Research Connected Devices Forecast, 2011 To 2016 (US)

    Adoption, ownership, and life cycle for Blu-ray Disc players, console game devices, and HDTVs. Contains data for each device on connectable and connected households. Includes historical data goi...

    • Downloads: 6
  • For eBusiness & Channel Strategy Professionals

    Report: Forrester Research Mobile And Tablet Commerce Forecast, 2013 To 2018 (EU-7)

    By 2018, nearly half of EU-7 eCommerce sales will take place on tablets and mobile phones, driven by strong tablet adoption and growth in smartphone and tablet retail buyers. Consumers display i...

    • Downloads: 16
  • For eBusiness & Channel Strategy Professionals

    Report: Forrester Research Online Retail Forecast, 2013 To 2018 (Western Europe)

    Online retail sales in Western Europe are growing at a compound annual growth rate (CAGR) of 11.5% over the next five years, with the highest growth coming from Southern Europe. Although a major...

    • Downloads: 20
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