Mike   Chirokas

Mike Chirokas

Researcher Serving eBusiness & Channel Strategy Professionals

Mike is a researcher on the eBusiness and channel strategy team. His research focuses on digital experience strategy and organization.

Previous Work Experience

Prior to his current role, Mike was a senior research associate on the financial services eBusiness and channel strategy team. His research focused on benchmarking banking and insurance websites and mobile apps and financial services disruptors.  

Before joining Forrester, Mike was part of a small digital agency in Burlington, Vermont where he developed marketing strategies and managed client projects as part of a cross-functional team within the agency.

Education

Mike holds a B.S. in entrepreneurship and marketing management from Syracuse University.

Mike Chirokas

Researcher Serving eBusiness & Channel Strategy Professionals

Mike is a researcher on the eBusiness and channel strategy team. His research focuses on digital experience strategy and organization.

Previous Work Experience

Prior to his current role, Mike was a senior research associate on the financial services eBusiness and channel strategy team. His research focused on benchmarking banking and insurance websites and mobile apps and financial services disruptors.  

Before joining Forrester, Mike was part of a small digital agency in Burlington, Vermont where he developed marketing strategies and managed client projects as part of a cross-functional team within the agency.

Education

Mike holds a B.S. in entrepreneurship and marketing management from Syracuse University.

Mike Chirokas's Research

Most RecentMost Popular
  • For Application Development & Delivery Professionals

    REPORT: Forrester Infographic: The State Of DX, 2019: Back To Basics

    The Pendulum Swings To Self-Service And Data Priorities

    June 21, 2019 Mark Grannan, Mike Chirokas

    What are your 2019 digital experience (DX) priorities? What barriers prevent you from delivering digital experiences? Forrester's H1 2019 Global Digital Experience Panel Online Survey highlights where digital leaders continue the fight to elevate their organizations' digital maturity.

  • For eBusiness & Channel Strategy Professionals

    REPORT: Forrester Infographic: Digital Execs Need To Expand Their Recruiting Funnel

    June 18, 2019 Alyson Clarke, Mike Chirokas

    Digital executives tell us that finding the right people with the right skills is one of their biggest challenges. But given their current priorities around analytics, data, and digital experience, Forrester predicts that finding and hiring people with the skills they need is going to become more difficult. Digital executives should use this Forrester infographic to understand how to diversify their recruiting funnel to fix their shortages in analytics, data, and customer experience (CX)/UX skills.

  • For CMO Professionals

    REPORT: The Rise Of The Agile Employee

    Advanced Level: Talent Practices For Digital Business

    May 30, 2019 Alyson Clarke, Mike Chirokas

    Advanced digital businesses are evolving their business models and embracing new tech. And digital business leaders know that the skills and talent they need to execute on that will be different from what they have today. This report outlines how digital business leaders need to evolve skills and capabilities to match future business needs and new ways of working.

  • For eBusiness & Channel Strategy Professionals

    REPORT: Recruit And Retain Top Digital Talent

    Intermediate Level: Hire And Keep Digitally Skilled Employees To Embed Digital Throughout Your Organization

    May 1, 2019 Fiona Swerdlow, Martin Gill, Mike Chirokas

    Established firms, including retailers and banks, struggle to recruit and retain the brightest digital talent. To attract digital professionals, they compete directly with startups, agencies, and vendors in digital hubs like Berlin, London, New York, and San Francisco. But what if you don't have an office in a trendy location or haven't embraced digital within your recruiting process? This report helps digital executives rethink how they recruit and retain talent to fill their digital teams with the best people. This is an update of a previously published report; Forrester reviews and revises it periodically for continued relevance and accuracy.

  • For eBusiness & Channel Strategy Professionals

    REPORT: Forrester Infographic: Learn From The Best In Your Digital Transformation Journey

    The Benchmark Report In The Digital Business Playbook

    April 3, 2019 Ted Schadler, Mike Chirokas

    Digitally advanced firms are markedly different: By innovating at the intersection of experiences and operations, embracing emerging technology, partnering omnivorously, and building digital products and services, they grow faster than digital beginners or intermediates. But few firms have reached this digitally advanced state. This Forrester infographic uses survey data from North American and EU services decision makers at enterprises to give digital business leaders at every firm a benchmark to hit based on the Forrester digital maturity model.

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