For Application Development & Delivery Professionals

Trends 2015: The Future Of Customer Service

    Why Read This Report

    In the age of the customer, executives don't decide how customer-centric their companies are — customers do. Changes such as the explosion of digital communications, mobility, and insights gained from big data are having a profound impact on customer expectations. This report summarizes the top 10 customer service trends for 2015 that you must pay attention to in order to deliver customer service excellence to retain customers and increase top-line revenue. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.
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    TABLE OF CONTENTS

    • Differentiated Service Is Cost Effective
    • Customer Service Must Be Pain-Free
    • Proactively And Preemptively Engage Your Customers For Service
    • Personalize Customer Service Interactions
    • Focus On Productivity For Optimized Service
    • RECOMMENDATIONS

      Pragmatic Execution Is The Key To Success
    • Supplemental Material
    • Related Research Documents