Outsourcing

While there are many types of outsourcing, in general it refers to contracting a business process or function previously performed in-house to an outside entity. Research coverage includes application outsourcing, data center outsourcing, and hosting and managed services.

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36 results in Blogs

  • Martin Gill
  • For eBusiness & Channel Strategy Professionals

    Blog:Drive Digital Transformation Through Strategic Partnerships

    I’m house hunting.   It’s a very enlightening way of seeing digital disruption in action. When my wife and I bought our current house over a decade ago, we found it on a property...

    • For eBusiness & Channel Strategy Professionals

      Blog:Introducing the Global Retail Segmentation

      It's hardly a secret that consumers are rapidly adopting new touchpoints to help them shop. But the killer question that every eBusiness executive must be able to answer is, how quickly are...

      • For eBusiness & Channel Strategy Professionals

        Blog:European eCommerce Gets A Collective Voice. Can It Grow Teeth?

        I've written about the European Union's grand plans for eCommerce in the past. Much of what the European Commission wants to achieve is laudable and would be fantastic to see. After all, who...

        • For eBusiness & Channel Strategy Professionals

          Blog:European Brands are Embracing the Cross-Touchpoint Reality

          I had the pleasure of presenting an evolution of our Agile Commerce research last week at the Internet Retailing conference in London. It was an interesting event on a number of fronts, but my key...

          • For Technology Management Professionals

            Blog:Are You Ready For Digital Business?

            When David Cameron and Angela Merkel put their heads together to talk about the “Internet of Things” and decide that Britain should double its research investment into technology...

            • For eBusiness & Channel Strategy Professionals

              Blog:How to be a Digital Commando

              These poor, cold fellows stand few miles from my parent’s house in the Highlands of Scotland. They commemorate the founding of the Royal Marine Commandos in 1942, and these windswept, bronze...

              • For eBusiness & Channel Strategy Professionals

                Blog:Where’s Your Next $Bn In Growth Coming From? Your Home Market? I Don’t Think So…

                Depending on the viewpoint of your favorite economist, the recession may be over. But retail growth is far from buoyant in many markets. The UK retail sector shows healthy signs of recovery, while US...

                • For eBusiness & Channel Strategy Professionals

                  Blog:Burberry's Digitally Enabled Store Is Seductive, But Is It Really "Agile Commerce"?

                  There are a few firms that I regularly point to as agile commerce exemplars, and one of them is Burberry. This always makes me smile because being from the north of England and growing up in a...

                  • For eBusiness & Channel Strategy Professionals

                    Blog:What's in the Agile Commerce Playbook?

                    I’ve been called upon to present on agile commerce many times over the last year, and when I do I most commonly start with this quote: "Change is the law of life. And those who look only to the...

                    • For eBusiness & Channel Strategy Professionals

                      Blog:Accelerate Digital, Don't Try and Control It

                      Centres of excellence and shared service teams are nothing new. Its a concept that Technology Management teams have been wrestling with for years, if not decades in an effort to streamline underlying...

                      • For eBusiness & Channel Strategy Professionals

                        Blog:Ready to Write Your Digital Strategy? Read This First.

                        Two weeks ago today I was in Chicago preparing for Forrester's Forum For eBusiness & Channel Strategy Professionals.   Our theme was movies - about the shift from the monolithic studio...

                        • For eBusiness & Channel Strategy Professionals

                          Blog:Digital Business Means its Time to Evolve

                          I’m returning from three days at Forrester’s Technology Management Forum in London. The theme was “Unleash Your Digital Business”, and a very public event on the first day...

                          • For eBusiness & Channel Strategy Professionals

                            Blog:Forrester's first European Mobile Commerce Forecast

                              Mobile commerce is a HOT topic! Over the last three months I’ve presented at 4 different European events on the subject of Mobile Commerce in retail, and in every other speech I’m...

                            • For eBusiness & Channel Strategy Professionals

                              Blog:ePrivacy Legislation Gets (Marginally) Clearer

                                The  May 26th UK deadline for compliance to the EU ePrivacy Directive has come and gone. The result? Confusion among eBusiness executives. Some action. Some sites are informing us of what...

                              • For eBusiness & Channel Strategy Professionals

                                Blog:How Quickly Can You Add A New Touchpoint?

                                Here at Forrester we have been talking about the concept of "agile commerce" for some time now, but it's not always easy to point to live examples of “agile”businesses. What is agile...

                                • For eBusiness & Channel Strategy Professionals

                                  Blog:Bring me my Jetpack!

                                  The future, if you believe science fiction, will be filled with hover-cars and jetpacks.   Bah humbug. I was never really into sci-fi as a kid. I never got into Doctor Who (still don’t...

                                  • For eBusiness & Channel Strategy Professionals

                                    Blog:Luxury Retailers: Wake Up! The Internet is Here to Stay...

                                    The following picture might be a little harsh... ...but I’ve spoken to a number of eBusiness executives in luxury retail companies over the last 12 months or so, and by and large they share a...

                                    • For eBusiness & Channel Strategy Professionals

                                      Blog:Digital skills are the golden ticket in 2015

                                      It’s no secret that digital skills are in short supply. In fact, while some three quarters of executives tell us their firm now has some form of digital strategy (however rudimentary), a paltry...

                                      • For eBusiness & Channel Strategy Professionals

                                        Blog:Use Forrester's European Retail Segmentation to Understand Complex Customer Behavior

                                        Digital disruption is both an opportunity and a threat.   In the age of the customer, firms that assume that what made them successful in the past will continue to drive competitive advantage...

                                        • For eBusiness & Channel Strategy Professionals

                                          Blog:What's your in-store digital strategy?

                                          At the start of the year, I published a piece of research looking at the major trends we predicted would hit Europe this year. One of the themes I called out was building on Peter Sheldon’s...

                                          • For eBusiness & Channel Strategy Professionals

                                            Blog:Agile Commerce – that’s Forrester’s word for “Omnichannel,” right?

                                            You’ve all heard the term “Omnichannel.” And since you are reading this blog I’m going to assume you’ve also all heard the term “Agile Commerce.” If not,...

                                            • For eBusiness & Channel Strategy Professionals

                                              Blog:Black Friday: The Sale That Stole Christmas

                                              Black Friday is here. By here, I mean here in Europe. And it’s here to stay. Amazon launched Europe’s first Black Friday sale in 2010, with a small fanfare and some success. Most European...

                                              • For eBusiness & Channel Strategy Professionals

                                                Blog:What does the arrival of the Chief Digital Officer mean to the eBusiness team?

                                                I’ve been thinking, talking to clients, and reading a lot recently about the rise of the Chief Digital Officer. Most of my recent research has been concerning the shift we are seeing in leading...

                                                • For eBusiness & Channel Strategy Professionals

                                                  Blog:Marks And Spencer's "Plan A" Doesn't Specifically Mean "Agile." But It Could.

                                                   I’m constantly searching for great examples of agile commerce practitioners. These are hard to find, and it’s rare to come across any one organization that exemplifies everything...

                                                  • For eBusiness & Channel Strategy Professionals

                                                    Blog:Managing the Cross-Touchpoint Customer Journey

                                                    It’s no great surprise that many retailers are reporting an increase in multi-touchpoint engagement from their shoppers this year in the run-up to Christmas. Our own Technographics® data...