Speaker Biography

Paige O'Neil

Chief Marketing Officer

Sessions Featuring This Speaker

Forrester's Forum For Customer Experience Professionals East

06/24/2014

    Profile

    As Chief Marketing Officer of SDL (LSE: SDL), Paige O’Neill brings almost 20 years of experience in senior marketing roles. She uniquely combines product marketing expertise with an extensive background in communications and PR and a passion for developing thought leadership programs that build strong awareness and differentiate companies from the competition. Paige’s diverse experience crosses marketing software, enterprise software, mobile technology, cloud computing, green technology, social media, and supply chain software.

    Prior to SDL, Paige served for over three years as vice president of marketing for integrated marketing leader Aprimo. Paige’s thought leadership, messaging, demand generation, and communication programs contributed to rapid growth and a successful acquisition by Teradata (NYSE: TDC).

    Paige also served as the CMO for two early-stage startups. As the chief marketer at both Aravo Solutions and GreenRoad Technologies, Paige’s branding efforts around green technology helped both companies build early leadership in emerging markets and secure their Series C funding from high-profile investors such as Cisco and Virgin Green Fund.

    As CMO at PHH Arval (NYSE: PHH), Paige revitalized the brand in a commoditized marketplace by introducing new products and a metrics-based marketing approach that differentiated the company from its competitors. Paige’s efforts contributed to an acquisition attempt by GE.

    Prior to PHH, Paige spent a decade at Oracle Corporation leading a variety of marketing initiatives: software-as-a-service (SaaS), which Paige helped build into Oracle’s fastest growing business; the “wireless ASP” market category, which Paige helped create for Oracle’s first mobile products; and Global PR for Oracle database and server products, and the launch of industry’s first Internet database, Oracle 8i, which garnered several marketing awards.

    Paige started her career in PR, helping launch IBM’s Internet Division, and its first Internet payment products in the mid-nineties in an atmosphere of media-perceived consumer resistance to an online economy. She caught the bug for emerging technologies while playing an active role educating the media on how the Internet would change business.

    She holds Master of Arts (ABD) and Bachelor of Arts degrees in political science from the University of Kentucky and spent a year in New York University’s Media Ecology Ph.D. program, studying how technology affects culture.