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For eBusiness & Channel Strategy Professionals
The Cosmetics Retailer Built A Mobile Solution To Engage Mobile Customers In 10 Asia Pacific Countries
Companies operating in Asia Pacific (AP) need to adopt a mobile-first strategy when engaging customers and prospects. But the high degree of mobile device heterogeneity in terms of screen sizes and...
- Downloads: 127
For CIO Professionals
How Forrester's Forrsights Data Can Help CIOs Prepare For 2014
CIOs often request IT budget benchmarks. In this report, we have provided these benchmarks using data from our Forrsight's IT Budgets And Priorities Survey, Q4 2013. However, it's easy to misuse IT...
- Downloads: 1564
For Application Development & Delivery Professionals
Vision: The Business Applications Playbook
This report outlines Forrester's vision for the future of business applications. It summarizes the key business drivers and trends that are reshaping the value proposition of business applications....
- Downloads: 2243