Peter Sheldon

VP, Principal Analyst serving eBusiness & Channel Strategy PROFESSIONALS

Peter serves eBusiness & Channel Strategy Professionals. He focuses on eCommerce technologies and solutions, including B2C and B2B eCommerce platforms, mobile commerce solutions, digital in-store technologies, and digital commerce. Peter has specific expertise helping eBusiness leaders understand the integration challenges between eCommerce and back-office technologies across channels and touchpoints. His interests focus on mobile and tablet commerce trends, digital in-store experiences, multichannel retail, social commerce, and digital media.

Previous Work Experience

Peter has extensive experience working with an ecosystem of eCommerce technologies, including eCommerce platforms, mobile commerce solutions, content management, web analytics, search engine marketing (SEM), search engine optimization (SEO), digital asset management, payment systems, and social media, to name a few. Peter has more than 13 years of experience in eCommerce and web technologies. Most recently, Peter held both product management and product marketing positions at Elastic Path, a leading eCommerce platform vendor. He also worked as a senior business analyst at JP Morgan and Ford Motor Company, where he started his career in eCommerce developing a direct online channel for new vehicle sales in the UK. Peter's experience spans both business and technology, including business analysis, product management, product marketing, solution architecture, user experience, and online marketing.

Education

Peter holds a BEng in manufacturing systems engineering from the University of Strathclyde in Scotland.

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15 results in Reports

  • Security Risk & Compliance
  • Public Sector
  • Security & Risk
  • For Security & Risk Professionals

    Report:Quick Take: The State Of Privacy In The Union

    President Obama Introduces Privacy Initiatives With High Merit But Low Potential

    United States President Barack Obama introduced several proposed privacy initiatives in his 2015 State of the Union address and in preview comments he made to the Federal Trade Commission (FTC) the...

    • Downloads: 67
  • For Security & Risk Professionals

    Report:Brief: Understanding Which Identity Standards Are The Most Relevant To Health IT

    A Summary Of Forrester's Testimony To The US Government's Office Of The National Coordinator For Health Information Technology

    The US Office of the National Coordinator for Health Information Technology asked Forrester's Eve Maler to testify as part of a panel at a March 12, 2014, virtual public hearing on the National...

    • Downloads: 135
  • For Security & Risk Professionals

    Report:Predictions 2015: Data Security And Privacy Are Competitive Differentiators

    Landscape: The Data Security And Privacy Playbook

    Love him or hate him, Edward Snowden's revelations of widespread National Security Agency (NSA) government surveillance triggered an international discussion and debate on privacy. Suddenly, the...

    • Downloads: 372
  • For Security & Risk Professionals

    Report:Inquiry Spotlight: Security And Risk, Q1 To Q4 2012

    Forrester's security and risk (S&R) team fields hundreds of inquiries every month. We use these inquiries as a barometer to track client challenges and to gauge client interest in the various topics...

    • Downloads: 365
  • For Security & Risk Professionals

    Report:Mitigate Risks In The Customer's Journey

    How To Create And Execute A Customer-Focused Risk Framework

    Risk professionals cannot help businesses succeed without a clear strategy to win, serve, and retain customers. With countless delivery channels and untapped target customers, companies find...

    • Downloads: 111
  • For Security & Risk Professionals

    Report:Five Steps To Build An Effective Threat Intelligence Capability

    Against today's mutating threat landscape and sophisticated cybercriminals, security and risk (S&R) professionals are outgunned and outmatched. The traditional strategy of waiting for an alert and...

    • Downloads: 1032
  • For Security & Risk Professionals

    Report:Listen To Your Customers To Meet Financial Regulations

    The Consumer Financial Protection Bureau Is Changing The Face Of Customer Care

    Financial services firms face a new regulator in the Consumer Financial Protection Bureau (CFPB) that demands they pay more attention to customer complaints about services or products. The new...

    • Downloads: 85
  • For Security & Risk Professionals

    Report:Brief: Washington Is Finally Jumping On The Government ID Bandwagon

    Governmentwide Single Sign-On Would Usher In A Customer Experience Revolution

    Although identity federation and trusted identity providers (IdPs) such as Experian, ID.me, PayPal, and Verizon Universal Identity Services (UIS) have been around for a long time, they have yet to...

    • Downloads: 51
  • For Security & Risk Professionals

    Report:Brief: Q&A On The US National Strategy For Trusted Identities In Cyberspace

    Without Clear Property Rights In Digital Identity, The NSTIC's Vision Will Fail

    Many private-sector entities and consumers would value consumer identity credentials that are more secure and trustworthy — and so would the US federal government. The government initiative...

    • Downloads: 77
  • For Security & Risk Professionals

    Report:Brief: Work With The US Government On Cybersecurity Innovation

    The Department Of Homeland Security Announces Funding For Cybersecurity Research

    The US Federal government's participation in cybersecurity has been burdened with false starts and political wrangling. Members of the US Congress and the Executive Branch of the US Government have...

    • Downloads: 115
  • For Security & Risk Professionals

    Report:Brief: FTC Vs. Wyndham Ruling Further Solidifies The FTC's Role In US Data Security

    Firms Find Themselves In The FTC's Crosshairs By Violating Basic Security Principles

    Security and risk (S&R) professionals: If the US Federal Trade Commission (FTC) was not on your radar before, it should be now. Protecting consumers and consumer privacy is one of several mandates...

    • Downloads: 49
  • For Security & Risk Professionals

    Report:Simplify Cybersecurity With PCI

    Policy And Procedures US Government Spotlight: The Security Architecture And Operations Playbook

    US federal law, specifically the Federal Information Security Management Act (FISMA), requires US federal government agencies to adhere to National Institute of Standards and Technology (NIST)...

    • Downloads: 391
  • For Security & Risk Professionals

    Report:Brief: New NIST Cybersecurity Guidelines Target Firms With US Federal Agency Customers

    The new NIST framework for improving critical infrastructure cybersecurity provides voluntary security and risk guidelines for government agencies as well as critical infrastructure organizations...

    • Downloads: 124
  • For Security & Risk Professionals

    Report:Understand The Business Impact And Cost Of A Breach

    Business Case: The Security Architecture And Operations Playbook

    We are in the midst of a golden age of hacking. The information security threat landscape is changing rapidly, and security organizations are struggling to keep up with the changing nature,...

    • Downloads: 1248
  • For Security & Risk Professionals

    Report:Quick Take: FedRAMP Update Impacts Government Cloud Providers In June 2014

    If you do business with the US federal government or practice security and risk management for an agency, there are changes to the Federal Risk and Authorization Management Program (FedRAMP) baseline...

    • Downloads: 160