Peter Wannemacher

Sr Analyst serving eBusiness & Channel Strategy PROFESSIONALS

Peter serves eBusiness & Channel Strategy Professionals. He specializes in serving financial services customers through online, mobile, and other remote channels. He has helped banks, brokerages, insurers, and other financial providers improve their online and mobile services, and plan their online and mobile strategies. Peter works with firms to better understand market opportunities and meet client needs. His recent reports include "Mobile Channel Strategy: An Overview." During his four years at Forrester, Peter has worked on projects that sized the market for mobile financial services, improved firms' online banking functionality, segmented existing customers and prospects, and quantified the value of digital services. In addition, Peter co-developed Forrester's mobile banking and mobile investing ROI models.

Previous Work Experience

Prior to becoming an analyst, Peter was a researcher at Forrester. In that role, he developed Forrester's mobile financial services ROI model and was a key contributor to updating, maintaining, and applying the Forrester Website User Experience and Functionality Benchmark (WSB) methodology.

Education

Peter holds dual M.S. degrees in advertising and applied communications research from Boston University, as well as a B.A. from Trinity College in Hartford, Connecticut.

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44 results in Reports

  • Application Development & Delivery
  • IT Services
  • For Application Development & Delivery Professionals

    Report:How And Why Customers Choose Public Cloud Platforms

    Fast Delivery Is Just The Beginning

    All of the application development and delivery (AD&D) leaders that we interviewed for "The Forrester WaveTM: Enterprise Public Cloud Platforms, Q2 2013" told us that they made the move to public...

    • Downloads: 478
  • For Application Development & Delivery Professionals

    Report:Organize For Mobile Development Success

    Organization: The Mobile App Development Playbook

    Customer expectations are soaring as the mobile mind shift accelerates. In order to meet those expectations, mobile development teams must be capable of releasing high-quality apps multiple times a...

    • Downloads: 448
  • For Application Development & Delivery Professionals

    Report:Is It Time To Move Your Contact Center To The Cloud?

    The Growing Maturity Of Cloud Computing Influences More Contact Center Applications Decisions

    Contact center applications that manage real-time interactions have been available as a hosted or cloud service for more than 20 years. Initially, the term used was Centrex ACD, and the technology...

    • Downloads: 824
  • For Application Development & Delivery Professionals

    Report:Digital Experience Platforms From Agencies And SIs: What's The Secret Sauce?

    Service Providers Still Have Much To Prove With Their PaaS Offerings

    Over the past year, many agencies and systems integrators have begun white labeling and directly licensing/selling digital experience platforms as a platform as a service (PaaS). This includes large...

    • Downloads: 283
  • For Application Development & Delivery Professionals

    Report:Software Innovation In India

    How Firms Can Best Capitalize On Software Development And Configuration Opportunities In India

    The continued economic viability of software development in India, whether by independent software vendors (ISVs) or "captive" business units, depends less on pure labor arbitrage and more on...

    • Downloads: 279
  • For Application Development & Delivery Professionals

    Report:Developing Modern Applications With Agile Outsourcing: Part One

    Best Practices For Successful Partnerships

    Agile development (or simply "Agile") continues to see consistent, strong adoption. However, Forrester survey data shows that only a small percent of firms are outsourcing Agile application...

    • Downloads: 431
  • For Application Development & Delivery Professionals

    Report:Market Overview: Agile Development Service Providers

    The Agile Capabilities Of Leading Outsourcing Services Companies Have Caught Up With Client Expectations

    As business technology moves higher on the radar screen of CIOs, the need to leverage Agile application development techniques is rising. Application development and delivery (AD&D) leaders, seeking...

    • Downloads: 231
  • For Application Development & Delivery Professionals

    Report:The State Of Digital Experience Delivery, 2014

    Forrester recently surveyed 148 technology, marketing, and business professionals with decision-making roles in digital experience (DX) delivery technologies, and asked them about their strategies...

    • Downloads: 505
  • For Application Development & Delivery Professionals

    Report:Decide When To Buy, Build, Or Outsource BI

    Building custom business intelligence (BI) solutions is time-consuming and inflexible; therefore, application development and delivery (AD&D) pros heading BI projects should move away from a...

    • Downloads: 1035
  • For Application Development & Delivery Professionals

    Report:Rightsource Your Agile-Lean Ecosystem

    Choose the Right Build/Buy Capabilities To Ensure Success

    Agile and Lean transformations depend to a great extent on cultivating a good sourcing ecosystem. The decisions you make around the partners and providers supporting your transformation and projects...

    • Downloads: 899
  • For Application Development & Delivery Professionals

    Report:The 10 Questions To Help Find The Best-Fit Digital Experience Partner

    Separate The Imposters From The Real Deal For Digital Experience Delivery Services

    The scope of what constitutes a digital agency's capabilities has expanded to the point where it can mean almost anything. For digital experience delivery work, this includes everything from customer...

    • Downloads: 231
  • For Application Development & Delivery Professionals

    Report:Which Public Cloud Platforms Offer The Right Configuration Controls?

    Depth Of Control Matters Most To DevOps But Can Hinder Others

    Developers of modern applications value the agility and abstraction that public cloud platforms provide, but there are vast differences in the degree of control and configurability each platform...

    • Downloads: 324
  • For Application Development & Delivery Professionals

    Report:Customer-Obsessed Firms Need To Unify Their Workforce Strategies

    Serve And Retain Customers More Effectively By Focusing On Skills, Not On Permanent And Contingent Worker Classifications

    Companies have traditionally kept their contingent and permanent workforce strategies separate. Human resources (HR) departments focused on permanent employees —recruiting, hiring, onboarding,...

    • Downloads: 140
  • For Application Development & Delivery Professionals

    Report:Update 2012: Self-Assessment For Contact Centers

    Complete This Self-Assessment Before Making Outsourcing Or Technology Upgrade Decisions

    Today's application development and delivery professionals who support contact centers face new realities since we introduced this report in 2007. Today, the rising focus on improving the entire...

    • Downloads: 1116
  • For Application Development & Delivery Professionals

    Report:Build Your Dream Team: Organizing To Deliver Exceptional Digital Experiences

    Organization: The Digital Experience Delivery Playbook

    Many application development and delivery (AD&D) leaders are on the outside looking into their organizations' digital customer experience projects. Yet their role has great potential to expand as...

    • Downloads: 1331
  • For Application Development & Delivery Professionals

    Report:Leverage Market Dynamics To Cope With Key Local Requirements Off The Shelf

    Global Banking Platform Deals 2012 — Functionality

    Forrester surveyed 29 vendors of globally deployed banking platforms about their 2012 deals and analyzed the results, looking for patterns in the functionality that these vendors sold. Regional...

    • Downloads: 188
  • For Application Development & Delivery Professionals

    Report:Choose The Right Customer Service Solution For Your Business

    Tools And Technology: The Contact Centers For Customer Service Playbook

    Delivering a differentiated customer experience requires that you have the right technologies, business processes, and empowered organizational structures to support your organization's customer...

    • Downloads: 836
  • For Application Development & Delivery Professionals

    Report:CDN And Digital Acceleration Vendor Landscape, Q3 2014

    Navigating the landscape of content delivery network (CDN) and digital acceleration services requires answering a long list of questions. Which vendors have infrastructure in the countries and...

    • Downloads: 249
  • For Application Development & Delivery Professionals

    Report:The Forrester Wave™: Videoconferencing Infrastructure And Cloud Services, Q3 2014

    Cisco And Polycom Lead, Followed By Vidyo, Avaya, Blue Jeans, And Lifesize

    In Forrester's 24-criteria evaluation of videoconferencing infrastructure and cloud services vendors, we identified the 10 most significant OEMs — Acano, AGT, Avaya, Blue Jeans Network, Cisco...

    • Downloads: 374
  • For Application Development & Delivery Professionals

    Report:Brief: Offshore Testing Services Must Reinvent Themselves With Automation

    Testing Services Must Increase Automation To Meet The Needs Of Agile And DevOps

    Indian offshore services providers and other vendors globally have traditionally thrived in the testing services market. However, as business technology organizations increasingly look to Agile and...

    • Downloads: 131
  • For Application Development & Delivery Professionals

    Report:Brief: A Data Services Taxonomy

    A Quick Guide To Forrester's Definitions For Data Services

    A broad range of traditional and new, emerging data services, combined with the use of various different terms for such services, results in confusion for buyers. This report outlines Forrester's...

    • Downloads: 187
  • For Application Development & Delivery Professionals

    Report:The Forrester Wave™: Enterprise Cloud Databases, Q4 2012

    Four Leaders And Four Strong Performers Compete For A Share Of The Enterprise Cloud Database Market

    Cloud database offerings represent a new space within the broader data management platform market, providing enterprises with an abstracted option to support Agile development and new social, mobile,...

    • Downloads: 1025
  • For Application Development & Delivery Professionals

    Report:Five Lessons For Achieving Successful Digital Customer Experience Technology Results

    The Age Of The Customer Gives AD&D Professionals A Chance To Lead The Transformation To A Winning, Customer-First Strategy

    In the age of the customer, application development and delivery (AD&D) pros must deliver digital customer experience technology that helps put a smile on the customer's face and drives business...

    • Downloads: 381
  • For Application Development & Delivery Professionals

    Report:Consolidation And Innovation Transform The HRM Vendor Landscape

    This report will enable application development and delivery professionals (AD&D pros) and their HR business partners to understand the factors changing the vendor landscape for HRM technology...

    • Downloads: 1123
  • For Application Development & Delivery Professionals

    Report:Embrace Future Trends To Deliver HRM Business Impact

    This report outlines the future outlook for application development and delivery (AD&D) professionals working with human resources executives on their applications and business process innovation...

    • Downloads: 1081